DuraChlor Refreshes Packaging and Product Line

DuraChlor Chemicals for Pool Professionals

GRAND RAPIDS, MI (September 22, 2025) — DuraChlor has updated its packaging and product offering to support pool and spa professionals. A proven choice for pool service professionals for over 55 years, Durachlor now offers everything from stain removers, algaecides, and disinfectants to shock, winterizing products and specialty pool and spa water treatment solutions. DuraChlor offers dependable solutions that are blended and packaged in the USA. 

Durachlor products are a part of the Haviland family of pool and spa products which is 100% employee-owned company. Available through all major distribution channels. 

Learn more at: www.durachlorpool.com or call 1-800 333-0400.

About Haviland

Hav­i­land helps orga­ni­za­tions around the world thrive by for­mu­lat­ing and man­u­fac­tur­ing chemistries to solve every­day chal­lenges. With a focus on safe­ty and envi­ron­men­tal qual­i­ty, our employ­ee-own­ers under­stand that our suc­cess begins with our cus­tomers. Employ­ee owned and oper­at­ed, we have built a cul­ture focused on the needs of our cus­tomers today while cre­ative­ly solv­ing the chal­lenges of tomorrow.

Haviland’s Pool and Spa division started in 1968 in Grand Rapids, Michigan. We were one of the earliest pool chemical pioneers ushering in most treatments on the market today. With over 100 different product offerings and eight in-house brands, Haviland continues to go above and beyond to meet our customer’s demand.