With the weather getting warmer and vaccinations surging, public pools are starting to reopen and a growing number of Americans are making plans to take the plunge this summer. But a new survey finds that swimmers are divided on whether those pools will offer a refreshing respite from the pandemic.
The survey found that 70% of Americans plan to swim in a pool this summer, up from 52% last year. But more swimmers at the pool means greater concern about people spreading COVID-19. Overall, more than half of Americans (52%) worry about COVID-19 at public pools, and among that group, 82% are especially concerned about large crowds at the pool.
However, according to the Centers for Disease Control and Prevention (CDC), there is no evidence that COVID-19 can spread to people through pool water. Proper operation and disinfection of pools, hot tubs, and water playgrounds should kill the virus that causes COVID-19
“It’s finally time to get back in the water, as long as we’re practicing socially safe behaviors,” said Rowdy Gaines, a three-time Olympic gold medalist and member of the International Swimming Hall of Fame, who is working with the Pool & Hot Tub Alliance to educate swimmers about COVID-19 safety, as well as general health and hygiene information for summer pool visits.
So what should pool operators do to make swimmers feel comfortable this summer? According to the survey, most Americans (57%) want public pools to limit capacity above anything else. Interestingly, vaccination status appears to do little to ease swimmers’ concerns, with 59% of already-vaccinated Americans saying they would still require limited pool capacity to swim in a public pool.
“This summer, as more Americans make plans to swim in pools, it’s important for us to keep safety in mind by maintaining a social distance from others, even in the water and on the pool deck,” added Gaines.
Also, the CDC recommends setting a clear COVID protocol at each establishment, such as determining cleaning procedures, when employees should stay home, and what to do in case of exposure — and staying updated with the latest CDC guidance on operating public pools, hot tubs, water playgrounds during COVID-19.
Finally, pool operators should clearly communicate expectations to swimmers, including any face mask policies, if applicable.
“This summer, Americans are cautiously optimistic about the prospects of swimming safely in pools — at their backyard pool, a public pool, or while vacationing at a resort pool,” said Sabeena Hickman, President and CEO of the Pool & Hot Tub Alliance. “Together, by following proper safety protocols, we can all enjoy the 2021 swimming pool season.”
Learn more about healthy swimming this summer at HealthyPools.org.
Methodology: Sachs Media conducted the 2021 Healthy Pools survey on behalf of the Pool & Hot Tub Alliance, the world’s oldest and largest association representing swimming pool, spa, and hot tub manufacturers, manufacturers’ agents, builders, designers, distributors, suppliers, installers, retailers, and service technicians. The survey interviewed 2,000 American adults online April 9-10, 2021, with the intent to measure perceptions and behaviors related to swimming pools and public health. The survey had a margin of error of +/- 2.2% at the 95% confidence level, and results were nationally representative of American adults in terms of age, race, gender, region, and household income.
For more information, please contact Janay Rickwalder, PHTA’s Vice President of Marketing and Communications, at firstname.lastname@example.org or 703.357.3918.
Deckorators® Invests in Contractor Program with JobTread Partnership
Business Management Platform Supports Contractors
GRAND RAPIDS, Mich., July 27, 2022 – Deckorators®, a leading brand of UFP Industries, Inc. (Nasdaq: UFPI), has partnered with JobTread Software to provide their contractor program best-in-class business management support. This partnership demonstrates Deckorators’ continued commitment to supporting and growing its team of Certified Pros.
With JobTread, Certified Pros will gain seamless access to Deckorators’ full product catalog along with pre-configured best practices, templates, and industry-leading project management tools designed for, and by, deck builders.
Deckorators selected key brand ambassadors to collaborate with JobTread to optimize the management of a deck building business. These insights make the platform uniquely tailored to the outdoor living and deck building markets which rely heavily on economic forecasting and agile responsiveness for success.
“Our goal is to develop a world-class program to help our Deckorators Certified Pros grow their business,” said Nick Larr, Deckorators National Contractor Development Manager. “Job Tread’s product is an end-to-end business management software complete with estimating, job costing, invoicing, scheduling, and a CRM that fits perfectly with our goals for the contractor program.”
Supported by a culture of partnership and family, Deckorators has a growing roster of Certified Pros across the U.S. and Canada. The program features detailed training, workshops, lead generation, marketing collaboration, and Certified Pro Spotlights that live on the Deckorators website.
Deckorators Certified Pros can:
- Gain access to Deckorators’ product catalog and proven project management templates
- Increase sales with more professional proposals and faster response times
- Upsell additional products by providing customers with optional selections and upgrades
- Accurately price jobs and manage costs to enhance profit margins
- Deliver improved customer experiences through the use of a customer portal for communications, eSignatures, scheduling, online payments, and file and photo sharing
Deckorators Certified Pros receive a discount on their JobTread subscription[DG1] . For more information on the Deckorators Certified Pro contractor program, visit pro.deckorators.com and follow Deckorators on Pinterest, Facebook and Instagram. Contractors can sign up to become a Certified Pro at www.deckorators.com/certified.
Deckorators, the first name in decking, railing and accessories is a brand of UFP Retail Solutions, LLC, a UFP Industries company. Deckorators originated the low-maintenance aluminum balusters category with the Classic Series and has since led the industry with many new and innovative decking and railing products. Its approach to developing exciting and distinctive products allows both DIYers and builders to bring the personal creativity of interior design to outdoor living.
To learn more about Deckorators decking and railing accessories, visit www.deckorators.com or call 800-556-8449.
Follow Deckorators on Instagram: @Deckorators
UFP INDUSTRIES, INC. (NASDAQ: UFPI)
UFP Industries, Inc., formerly Universal Forest Products, is a holding company whose operating subsidiaries – UFP Industrial, UFP Construction and UFP Retail Solutions – manufacture, distribute and sell a wide variety of wood- and alternative material-based building and industrial products worldwide. Founded in 1955, the company is headquartered in Grand Rapids, Mich., with affiliates throughout North America, Europe, Asia and Australia. For more about UFP Industries, go to www.ufpi.com.
ABOUT JOBTREAD SOFTWARE
JobTread provides end-to-end construction management software to help jobs based businesses more efficiently manage all of their processes, from pre-construction through to project completion. The platform offers a central location to manage jobs, teams, schedules, documents, photos, finances, customers, vendors, sub-contractors, and more all in one place. Its budget-first approach creates financial transparency at every stage of a project, mitigating risk and ensuring the project stays on time and on budget. Get organized, complete your projects on time, and increase your profits with JobTread.
To learn more about JobTread, visit www.JobTread.com or call 972-388-1001.
Bradford celebrates 40 years
Leland, NC. Bradford Products, a stainless steel pool and spa manufacturer, celebrates 40 years. A leader in the design and fabrication of luxury aquatic stainless steel products, Bradford specializes in the fabrication of stainless steel swimming pools, spas, water features and other custom vessels for both the residential and commercial markets. Their fully welded, world class vessels are featured in homes and commercial facilities across the U.S. and internationally. With over 170 employees and more than 200,000 sq ft of manufacturing space, Bradford has completed more than 10,000 installations worldwide.
Mike Brodeur, President of the company remembers “Bradford started out as an idea from my father, Dale Brodeur, Sr. In the late 70’s he visited a hotel in California that had a wine barrel hot tub and he loved it.” He went back home to Connecticut and attempted to purchase one, but there was nothing similar on the market, so he decided to build one himself. At the time, he owned a metal fabrication company. He sat down with an engineer and designed a stainless-steel tub that he then built in his backyard. “At the time my folks loved to entertain, and they often had many people at the house. Their friends all loved it and asked how they could get one.” Brodeur says. The idea he put into fruition quickly became a lightbulb moment. Dale Sr. made some spas for friends, and it started to gain momentum through word of mouth. “At that point my father knew he had a good idea and so he started Bradford Products.”
It has been 40 years since the first Bradford spa was built. Since then, the family-owned company has evolved into a major leader in the aquatics industry and are continuously adding to their expansive product line. Bradford’s fully welded, self-supported, prefabricated vessels are the ideal solution for rooftop or elevated aquatics. The leakproof nature of stainless steel combined with the impressive strength-to-weight ratio of Bradford’s vessels make them the safest choice for high-risk environments where pool failure would be detrimental.
Bradford has a major presence in the commercial aquatics industry with significant projects in Las Vegas, New York, Miami and abroad. Their exponential growth and success in the commercial aquatic industry has also been echoed in the residential market. The MPool, released in late 2021, is Bradford’s first fully welded stainless steel pool designed specifically for in-ground, residential use. Available in five lengths, and two edge styles, the pool features full-width entry stairs and a choice of a full-width sun shelf, bench seat or open end for the opposing side. The Bradford Signature Series Spa collection was also designed with residential clients in mind. Equipped to be installed in ground, partially recessed or on grade, the spas provide flexibility for homeowners to incorporate it into their unique landscape.
Bradford’s presence in the industry is constantly expanding, with new projects around the world and new products launching in various sectors. Their two fabrication facilities total over 200,000sqft in Wilmington, NC and neighboring Leland, NC. They have the capacity to prefabricate multiple, large-scale projects while their highly mobile workforce is simultaneously able to complete onsite installations across the United States and abroad.
About Bradford Since 1982, Bradford has been the leader in the design and fabrication of luxury aquatic stainless steel products. Specializing in swimming pools, spas, water features and other custom vessels for both the residential and commercial markets. From concept to creation, Bradford’s highly skilled work force has designed and completed projects on a global scale. The fully welded world class vessels are featured in homes and commercial facilities across the U.S. and internationally. With decades of experience in conceptual design, engineering, manufacturing, and installation, Bradford Is at the forefront of innovation in the field of stainless-steel aquatic design.
Let’s Pool Together & Save Our Water Team Up To Promote Water Conservation
Sacramento – Let’s Pool Together, an initiative from the California Pool and Spa Association (CPSA) and the Pool and Hot Tub Alliance (PHTA), and Save Our Water, a statewide water conservation campaign created by the California Department of Water Resources (DWR), have partnered to promote water smart tips for California pool and spa owners.
“Many people don’t realize that pools and hot tubs use less water than lawns in the warm months,” said Sabeena Hickman, president and CEO of PHTA. “A few simple, practical changes help pool and hot tub owners save water while continuing to enjoy their backyard retreats.”
January, February and March 2022 marked the driest first three months of the year on record in California. With much of the state dealing with severe drought conditions – and circumstances looking grim as we enter our hot, dry season – now is the time to make active changes to save water, starting in our homes and yards.
Let’s Pool Together and Save Our Water are encouraging California pool and hot tub owners to make simple water-saving changes amidst the severe drought. Let’s Pool Together has also created a series of informative PSAs to help spread the word on these simple tips:
- Cover up. A properly maintained hot tub or pool cover is the most effective means of reducing evaporative water loss.
- Maintain your pool and pool filtration systems. Use an automatic pool cleaner to maintain pool water. Proper maintenance of pool water reduces the frequency of backwashing. Replace your aging sand or DE filtering system with a cartridge filter that does not require backwashing and saves water. Correct any leaks or service problems as they occur.
- If it’s clean, don’t drain. Drain hot tubs and pools only when you have a water quality problem. Water only needs to be changed in a spa 2-3 times a year if you maintain your hot tub properly and it incorporates new water cleaning technology. Pools only need to be drained if repairs require it.
- Recycle & Re-use Water. Use captured rainwater to replace water lost to evaporation in spas and pools or to refill a hot tub. When you drain your hot tub, let it sit open for 48-72 hours with no new chemicals added, and then use the water on garden plants.
- Shut off waterfalls, fountains, and other water features to reduce water loss and evaporation.
“Save Our Water and Let’s Pool Together provide helpful resources to Californian pool and spa owners looking for tips to conserve water this summer,” said Ryan Bailey, Water Use Efficiency Branch Manager with the California Department of Water Resources. “For many Californians, most water waste happens in our yards, making it important that we take steps to conserve in our pools and hot tubs as well, like preventing evaporation, checking for leaks and preventing unnecessary water use and spillage.”
For more information on how Californians can take action today to save water, visit SaveOurWater.com.
About the Pool & Hot Tub Alliance
The Pool & Hot Tub Alliance (PHTA), a non-profit organization with nearly 3,500 members from around the world, was established in 1956 to support, promote, and protect the common interests of the $36.5B pool, hot tub and spa industry. PHTA provides education, advocacy, standards development, research, and market growth to increase our members’ professionalism, knowledge and profitability. Additionally, PHTA facilitates the expansion of swimming, water safety and related research and outreach activities aimed at introducing more people to swimming, making swimming environments safer and keeping pools open to serve communities. For more information, visit www.phta.org.
About the California Pool and Spa Association
The California Pool and Spa Association™ (CPSA) has been representing the pool and spa industry for over 40 years by advocating on behalf of their interests before the California Legislature and state and local regulatory agencies. CPSA works with all segments of the California pool and spa industry and partners with other associations to be the central source of information for the industry. CPSA also promotes the highest standards of professional conduct in pool construction, service, and repair and seeks to promote the products and services of its members. For more information, visit www.thecpsa.org.
About Save Our Water
Save Our Water is California’s statewide water conservation program. Started in 2009 by the California Department of Water Resources, Save Our Water’s goal is to make water conservation a daily habit among Californians. The program reaches millions of Californians each year through partnerships with local water agencies and other community-based organizations, social marketing efforts, paid and earned media and event sponsorships. Please visit SaveOurWater.com and follow @saveourwater on Twitter and @SaveOurWaterCA on Facebook.
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