GENESIS Announces Newest Platinum Sponsor: Pool Magazine

(Alexandria, Va.) – GENESIS is pleased to announce its newest Platinum Sponsor, Pool Magazine. The GENESIS sponsorship program showcases companies that are dedicated to the highest standards of best practices, quality, and ethics in the pool and spa industry.

“We look forward to collaborating with PHTA and expanding our relationship as a Platinum Sponsor,” says Joe Trusty, CEO & Editor-in-Chief. “We are excited for this next chapter and look forward to making a positive impact on the industry.”

As a Platinum Sponsor, Pool Magazine will have the opportunity to maximize its brand visibility, connect with thousands of engaged industry professionals, and unlock valuable opportunities.

“We are delighted to add Pool Magazine to our distinguished list of Platinum Sponsors,” says Janay Rickwalder, Vice President of Communications and Public Relations of PHTA. “Pool Magazine has everything we look for in a partner: quality services that can benefit our members, an understanding of the importance of continuing education, and a finger on the pulse of industry trends. I am excited for this collaboration and to working together in 2022.”

For more information, please contact Janay Rickwalder, PHTA’s Vice President of Communications and Public Relations, at jrickwalder@phta.org or 703.357.3918.

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About the Pool & Hot Tub Alliance 

The Pool & Hot Tub Alliance (PHTA), a non-profit organization with nearly 3,500 members from around the world, was established in 1956 to support, promote, and protect the common interests of the $36.5B pool, hot tub and spa industry. PHTA provides education, advocacy, standards development, research, and market growth to increase our members’ professionalism, knowledge and profitability. Additionally, PHTA facilitates the expansion of swimming, water safety and related research and outreach activities aimed at introducing more people to swimming, making swimming environments safer and keeping pools open to serve communities. For more information, visit www.phta.org.