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Getting More Out of the Chlorine You Put in the Pool



The Chlorine Shortage Isn’t Over - Alternatives You Should Consider

From the early years, chlorine has been the main sanitation chemical among a majority of pool owners. Sanitizers destroy all harmful microorganisms and pathogens in the pool. Before using any disinfection chemical, all pool owners need to understand pool sanitization. This way, it will be much easier to get more out of chlorine in the pool.

Getting More Out of the Chlorine You Put in the Pool

Today, it is the most common disinfecting pool agent. The global pandemic caused a surge in demand for pool services. As a result, there was an increased demand for chlorine. This high demand continues up to date. In turn, pool professionals are doing their best to deal with this sudden demand. Pool professionals report that there are many ways to maximize the efficiency of this pool chemical. Knowing these techniques will help you enjoy your swimming pool without spending thousands of dollars on pool maintenance.

Why do pool experts consider chlorine efficient?

As seen earlier, chlorine is the most preferred sanitizer among a large percentage of pool owners. Experts report that this is because it destroys harmful microorganisms quickly. Once you add this chemical to your pool, it forms hypochlorous acid. Hypochlorous acid usually contains a neutral charge. Thus, it can easily penetrate the negatively charged cell walls of harmful microorganisms while destroying them.

Balancing water chemistry

One of the best ways to improve the efficiency of chlorine is to maintain balanced water chemistry. Generally, it works best in a pool with a neutral pH of approximately 7.2 to 7.6. Acidic pool water leads to an increased production of hypochlorous acid, which is a less effective disinfecting chemical. Therefore, in such a scenario, this chemical won’t destroy all harmful microorganisms.

Influence of total alkalinity and sanitizer type

As mentioned above, it is essential to keep the pool chemistry balanced to boost the efficiency of chlorine. The overall alkalinity often affects its effectiveness in the pool. In particular, if the alkalinity of the pool goes below 40 ppm, it decreases the pool pH. And this makes the pool unsafe for use. It decreases pool pH; hence poses a danger to pool equipment and surfaces. Therefore, it is vital to monitor the pool pH at least twice a week. This way, you’ll boost this chemical’s efficiency.

Liquid chlorine

The pool industry is expected to experience an increased demand for liquid chlorine. When using liquid chlorine, it is essential to use a correct stabilizer. Doing this helps you prevent rapid chlorine degradation, allowing you to use less of it in the pool. Additionally, if you want to make the most out of liquid chlorine, it is advisable to store it in a cool, dry ventilated area. Liquid chlorine is more susceptible to degradation when exposed to heat. Furthermore, ensure you transport liquid chlorine according to the state guidelines regarding hazardous chemicals transportation.

Oxidation importance

Another way to get the most out of the chlorine you put in the pool is to add a weekly maintenance oxidizer. Conducting a pool shock from time to time is cheaper and improves its effectiveness. Pool service experts also advise that pool shock helps you avoid common pool problems like algae and cloudy water. Pool shocking involves adding excessive chlorine into the pool to foster maximum disinfection. This process should not be conducted once a week or once in two weeks. It all depends on the pool frequency usage and exposure to contaminants.

Ancillary Products


One of the most common pool problems faced by homeowners is algae breeding grounds. Algae tend to creep up on pools. The main disadvantage of algae is that it reduces the efficiency of chlorine. Thus, pool experts usually advise using an effective algaecide to destroy the algaecides present in the pool. Add preventative algaecide to the pool every week. If you experience algae in your pool, use the proper algaecide or brush off the pool to get rid of them.


Another way to maximize its efficiency is to improve water quality. Using the correct levels and running the pool filter as desired helps you boost its effectiveness. The pool filter is responsible for removing dirt particles like grease. Using the right enzyme-based chemicals can help you get rid of oils and grease along the waterline. Hence, it prevents the filter from overworking. Moreover, these chemicals prevent the accumulation of oils on the filter. This reduces the demand for chorine in the pool and improves the water quality.


Ultimately, all pool owners need to do their best to maximize the efficiency of chlorine in their pools. Remember, there is still a shortage of liquid chlorine. Thus, making the most out of it will slightly lower the chlorine demand. All pool owners should understand how pool chemistry and water quality can impact the overall effectiveness of chlorine.

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Pool News coverage brought to you by Pool Magazine's own Marcus Packer. Marcus Packer is a 20 year pool industry veteran pool builder and pool service technician. In addition to being a swimming pool professional, Marcus has been a writer and long time contributor for Newsweek Magazine's home improvement section and more recently for Florida Travel + Life. Have a story idea or tip you'd like to share with Pool Magazine? Email [email protected] your story idea.

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Cleaning and Service Equipment and Supplies

BioLab Plant Reopening Will Impact Chlorine Prices for 2023



BioLab Plant in Westlake, LA - Reopening Will Impact Chlorine Prices for 2023

The news of BioLab’s plant burning to the ground during Hurricane Laura in 2020 had a ripple effect on chlorine prices that has lasted for the past two years. We first reported that BioLab was rebuilding the plant back in July of 2021. A recent announcement that construction is completed and in time for summer production has pool industry analysts optimistic. “We are delighted to reopen our BioLab facility in time to support the 2023 pool season,” said Michael Sload, CEO of KIK Consumer Products.

BioLab is the nation’s second-largest manufacturer of dry chlorine products. An announcement that the Westlake, Louisiana facility is fully operational means that one of the driving factors for the initial spike we saw on the price of chlorine has been removed. Prices for dry chlorine products soared in 2021 due to concerns about shortages and remained high through the summer of 2022.

Understanding The Correlation Between BioLab & Price Increases

The conditions for a sudden surge in the price for chlorine stemmed partly from the fact that BioLab was out of commission. The main factor that was driving prices to explode during the past two years was largely due to the pandemic in general.

A large percentage of the population was quarantined, which meant more people than ever before, were at home and using their swimming pool. This put a much higher glut on demand than anticipated. With the pandemic shutting many plants down, and logistical delays plaguing distributors throughout most of 2021, these conditions as well as rising inflation in 2022 kept prices high through the summer.

The reopening of the BioLab facility will certainly impact the supply chain in a positive way. “BioLab will be actively supplying the pool market for the 2023 season which should provide some relief,” said plant manager Donald Brunette.

BioLab ribbon cutting ceremony celebrating the reopening of the Westlake, LA facility.

Prices are predicted to begin dropping a bit in light of that fact but will certainly not sink lower than they were prior to the pandemic. As the population starts to adjust to a post-Covid world, the surge we saw for swimming pools has already begun to recalibrate to pre-pandemic levels. The only remaining catalyst for keeping chlorine prices from truly resetting back to 2020 is the cumulative rate of inflation is roughly 14.7% higher than in 2020.

While this should certainly factor into the equation, most experts agree that with this news, the chlorine shortage is finally over and a bucket of chlorine tablets should cost substantially less next summer than it has in previous years. This comes as welcome news for both consumers and pool professionals.

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Cleaning and Service Equipment and Supplies

Ultimate Water Taps Jeff Jones for Sales of Chlorine Genie



Jeff Jones

Ultimate Water, whose flagship product is the Chlorine Genie, is pleased to announce the addition of industry veteran Jeff Jones as the new Regional Sales Manager and Buying Group Liaison for the company’s residential and commercial divisions.  Based out of Texas, Jones has been in the swimming pool industry for over 40 years spanning a broad range of roles including the VP of Sales for DEL Ozone, National Sales Manager for Letro Products, as well as work in construction management and sales for Blue Haven and Riverbend Pools.  Most recently Jones managed buying group sales for Florida Water Products. 

“We are very pleased to have Jeff join our team,” says Thomas Vessiere, National Sales Director for Ultimate Water.  “Jeff brings deep experience, industry knowledge, and strong relationships that will be especially helpful as the demand for the Chlorine Genie grows exponentially in our industry.” 

Having sold and designed pool water sanitation systems for many years, Jones is very enthusiastic about being a part of the growing success of the Chlorine Genie.  “The design and functionality of the Chlorine Genie makes it an ideal product for our industry and is especially welcome right now as builders, retailers and service professionals grapple with the most efficient way to continuously produce chlorine safely, cost effectively and immediately for their customers,” explains Jones. 

Jones will be at the AQUALive Show booth # 416 and can be reached directly at [email protected] or by calling 214-415-2510.

More information about the Chlorine Genie can be found at:

San Diego, CA

(800) 970-7616

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Cleaning and Service Equipment and Supplies

A Borates Shortage is Looming on The Horizon



A Borates Shortage is Looming on The Horizon

One of the specialty chemicals being talked about a lot in light of the chlorine shortages and rising prices are borates. As strong proponents of borates, it troubles us to say that our go-to sanitzer supplement may soon be facing the same shortages and rising costs that we’ve been seeing on the trichlor side.

What The Boron Shortage Means For The Pool Industry

If you’re in the pool business you already know, borates are becoming increasingly difficult to find. What inventory is available is vastly more expensive than in previous years. We’re already knee-deep into the dog days of summer and prices for chlorine have skyrocketed well past analysts’ projections.

A lot of pool service professionals have been turning to borates as the savior during this time of inflation and rising prices. Many technicians already use borates as a buffer against upwards shifting pH. When your pH level rises above what is deemed “normal” (about 7.8), using borates achieves optimum results.

Pool service professionals have been turning to borates in a time of rising prices for sanitizers like trichlor.

Why Pool Professionals Are Turning To Borates

Bacteria can thrive in water with a high pH level. When this happens it makes chlorine less effective. Pool professionals use borates to alleviate the issue, because it works to keep pH from drifting upward. In addition, there are other positive aspects to using borates in your pool. For one, it keeps the pool clear of algae and calcium scaling. Pool equipment repair specialists will be the first ones to recommend borates. When it comes to maintaining ideal water chemistry for your pool equipment, borates does an amazing job.

For the past few years, the adoption of borates by pool pros has steadily increased season after season. The concern now is that we may have hit maximum capacity as demand has increased well beyond available inventory.

Dwindling Boron Supplies Driving Prices Higher

The global boron market shortage is driving prices higher this season. For those who’ve been thinking of switching to using borates, this definitely is something to consider. When it comes to getting trichlor at affordable rates, it already feels that pool pros are a lower priority as far as it goes to maintaining pricing structures. Now, it appears the same thing has begun happening with borates.

Although borates and boric acid are near synonymous with pools, the swimming pool industry itself is actually a lower priority in terms of its consumption of boron. The industrial glass industry is the largest consumer of boron, roughly 48%, followed by the ceramics industry (15%) and agricultural industry (15%); the cleaning industry of which the pool industry represents a fraction consumes roughly 2% of the world’s boron.

Boron is in high demand. There are a myriad of applications for it aside from pool cleaning.

You’ll find boron in everything from industrial fertilizers to high-end ceramics and solar panels. Boron also has medical applications which improve wound healing and boosts the body’s usage of estrogen, testosterone, and vitamin D. It improves magnesium absorption, reduces inflammation, increases antioxidants, and boosts brain electrical activity in both cognitive performance as well as short-term memory.

What is absolutely certain is that we (the pool industry) didn’t cause a borates shortage. Clearly, demand is higher in these other industries which are causing prices to surge. Right now the boron supply chain is very weak. Over 60% of the material comes from mines located in Turkey which is the top producer, followed by Russia, South America and the United States.

For the time being, production is gradually declining. As existing boron reserves deplete, we’re seeing demand far exceed supplies, resulting in higher prices such as $1,250 per ton, far exceeding analysts’ predictions for $739 per ton.

While the demand in the U.S. by pool professionals may be high, the top consumer of boron is China, followed by India and Japan. Boron is produced domestically only in the State of California and it appears very little of it is earmarked towards maintaining supply chains for borates.

Final Thoughts

The story isn’t all doom and gloom for pool professionals who want to switch to borates. Fortunately, folks like Natural Chemistry, Brenntag, and others are still intent on keeping inventory on the shelves so you should still be able to find their products through distribution. If they don’t have borates available, demand that they replenish their stock. This may be the only way to guarantee the pool industry remains a priority at all.

Listen to our entire discussion on the Talking Pools podcast.

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