PSP/Deck Expo Keynote Speakers Will Highlight the Mental, Spiritual, and Physical Benefits of Water
PSP/Deck Expo brings together builders, installers, service professionals, spa dealers, outdoor living retailers, and other industry professionals. The LIVE & IN-PERSON event takes place Nov. 13–18 in Dallas, Texas; registration available now.
Dallas, Texas (November 3, 2021) – Informa Markets, the Pool & Hot Tub Alliance (PHTA), and the North American Deck and Railing Association (NADRA), are pleased to host two keynote speakers for the International Pool | Spa | Patio Expo, co-located with Deck Expo (PSP/Deck Expo). Registration for the event is now live, and industry professionals are showing their enthusiasm to reunite in person.
PSP/Deck Expo takes place November 13–18, 2021, at the Kay Bailey Hutchison Convention Center in Dallas Texas. Pre-show education occurs November 13–15, with the main conference education and expo hall happening November 16–18. To kick off the event, a keynote address will feature two icons in the aquatics industry: Dr. Wallace “J” Nichols and Rowdy Gaines. The keynote is on Tuesday, November 16, at 9:00 a.m., and is included with all registration types.
Called a “Keeper of the Sea” by GQ Magazine, Dr. Nichols is an entrepreneurial scientist, renown marine biologist, wild water advocate, and bestselling author. His current focus is on what he refers to as Blue Mind, a powerful new universal story of water. This story accurately describes the physical, ecological, economic, cognitive, emotional, psychological, physical, and social benefits of healthy oceans and waterways. By connecting neuroscientists and psychologists with aquatic experts and artists to ask and answer exciting, new questions his work is transforming many sectors, including health and wellness, education and parenting, arts, architecture and design, real estate and urban planning, travel and leisure, and sports and recreation.
“The Earth is covered in more than 70% water,” said Nichols. “Our connection to it is intrinsic. We feel better – mentally and spiritually – when we’re around bodies of water. This industry knows even small watershapes, like pools and spas, offer incredible benefits. Humans are ‘heart-wired’ to love water – and the pros in the pool industry are helping their clients gain safe and healthy access to it.”
Nichols will speak first and then hand the microphone to Gaines, who is often referred to as “Swimming’s Greatest Ambassador.” He broke 11 world records leading up to 1980. After a brief hiatus, Gaines returned to the water and made the U.S. team for the Olympic Games in 1984. There, he won an individual gold medal in the 100-meter freestyle and anchored the gold-medal winning teams for the 400-meter freestyle relay and the 400-meter medley relay. Despite being inflicted with a life-threatening neurological disorder at the age of 31, Gaines made a comeback to his sport and was the oldest swimmer to qualify for the 1996 Olympic Trials. He decided not to compete, but instead became the swimming commentator for NBC. Gaines is a regular television commentator on NBC and NBC Sports for swimming and sporting events.
“This event will be a fantastic way to reunite the industry,” said Gaines. “From the Olympic-sized pools I’m familiar with, to a family backyard pool, swimming is a fantastic activity with tremendous health benefits, in addition to providing the opportunity to connect with others. Swim lessons, competitive meets, community pools – are all ways to connect – with water as a base.”
PSP/Deck Expo brings together builders, service techs, retailers and distributors. Thousands of members from the pool, spa, patio, decking and outdoor living community attend PSP/Deck Expo to engage with the latest products and services and to network. These interactions come in the form of new and existing connections, education sessions, demonstrations and more.
In addition to the keynote, a robust expo hall and more than 100 education opportunities during the week, event highlights include:
- NEW! Grill + Chill Area – This year’s expo will feature outdoor exhibits, with vendors specific to deck building, outdoor kitchens and grills, and patio furniture. Vendors are invited to grill and serve lunch.
- NEW! Deck Education – In spring 2020, the Deck Expo moved to its new home, as a co-location with PSP Expo. Together, the two events create a broader selection of products and technology for outdoor living. This year, PSP/Deck Expo will feature deck-focused education in not only the pre-conference sessions but in the core conference and show floor education, too.
- RETURNING IN 2021! BBQ Bash –We’ll fire up the grill, and attendees can kick up their feet and enjoy a chill area while networking with industry professionals. Once the expo hall closes on Wednesday, the BBQ Bash starts, outdoors, in the Grill + Chill Area. Attendees can enjoy refreshments, and devour the goodies being roasted, grilled, poached, and more.
- Welcome Party – The Welcome Party is a networking event that kicks off the PSP/Deck Expo. Happening on Tuesday, November 16, it takes place at a local landmark – Gilley’s Dallas! Attendees and vendors can mingle with colleagues, and enjoy food, drinks, and entertainment.
- Million Dollar Pool Design Challenge – Based on a fictitious scenario, designers create an ultimate outdoor oasis with a million-dollar budget.
- Various Special Events from Event Partners – The Pool & Hot Tub Alliance (PHTA), the official Show Sponsor; GENESIS®, the official Show Endorser; and the North American Deck & Railing Association (NADRA), the official Show Sponsor of Deck Expo will be holding special events during the week. Between these organizations, everything from a Young Professionals’ reception to an annual member meeting will take place.
The PSP/Deck Expo actively collaborates across the entire pool, spa, backyard, and decking industries to provide participants the most comprehensive array of networking, education, and technology available. The Pool & Hot Tub Alliance (PHTA) is the official Show Sponsor, GENESIS® is the official Show Endorser, Pool and Spa News (PSN) is the official Show Publication, and the North American Decking and Railing Association (NADRA) is the Deck Expo Show Sponsor.
For more information, visit https://www.poolspapatio.com/en/home.html
Interviews can be arranged with one or both keynote speakers. To arrange, please contact Megan Magaña, Senior Marketing Manager for PSP/Deck Expo.
Megan Magaña | firstname.lastname@example.org | (817) 637-8508
About the International Pool | Spa | Patio Expo™, co-located with Deck Expo
The International Pool | Spa | Patio Expo™, co-located with Deck Expo is where all segments of the industry (pool, spa, patio, decking, and outdoor living) gather to stay well-informed of the trends, market directions, and technology. The event offers industry professionals a large selection of educational sessions, an expo hall, and various networking opportunities. The event partners with The Pool & Hot Tub Alliance (PHTA) as the official Show Sponsor, GENESIS® as the official Show Endorser, Pool and Spa News (PSN) as the official Show Publication, and the North American Deck & Railing Association (NADRA) as the official Show Sponsor of Deck Expo. The event is owned and produced by Informa Markets. www.poolspapatio.com
About Informa Markets
Informa Markets creates platforms for industries and specialist markets to trade, innovate and grow. We provide marketplace participants around the globe with opportunities to engage, experience and do business through face-to-face exhibitions, targeted digital services and actionable data solutions. We connect buyers and sellers across more than a dozen global verticals, including Pharmaceuticals, Food, Medical Technology and Infrastructure. As the world’s leading market-making company, we bring a diverse range of specialist markets to life, unlocking opportunities and helping them to thrive 365 days of the year. For more information, please visit www.informamarkets.com
Informa AllSecure: Enhanced Health & Safety Standards Informa’s Events in a Post-COVID-19 World
Informa AllSecure is Informa’s approach to enhanced health and safety standards at our events following COVID-19. Informa collaborated and coordinated with tradeshow industry association partners including UFI, AEO and SISO, other organizers including Reed Exhibitions and Clarion, venue partners, suppliers and contractors; as well as with a range of health, government and local authorities, to develop the AllSecure best practice guidelines and standards that raise the bar on delivering safe, hygienic, productive and high-quality organized event experiences.
Senior Marketing Manager, PSP/Deck Expo
Vice President of Marketing, Infrastructure & Construction, Informa Markets
Deckorators® Invests in Contractor Program with JobTread Partnership
Business Management Platform Supports Contractors
GRAND RAPIDS, Mich., July 27, 2022 – Deckorators®, a leading brand of UFP Industries, Inc. (Nasdaq: UFPI), has partnered with JobTread Software to provide their contractor program best-in-class business management support. This partnership demonstrates Deckorators’ continued commitment to supporting and growing its team of Certified Pros.
With JobTread, Certified Pros will gain seamless access to Deckorators’ full product catalog along with pre-configured best practices, templates, and industry-leading project management tools designed for, and by, deck builders.
Deckorators selected key brand ambassadors to collaborate with JobTread to optimize the management of a deck building business. These insights make the platform uniquely tailored to the outdoor living and deck building markets which rely heavily on economic forecasting and agile responsiveness for success.
“Our goal is to develop a world-class program to help our Deckorators Certified Pros grow their business,” said Nick Larr, Deckorators National Contractor Development Manager. “Job Tread’s product is an end-to-end business management software complete with estimating, job costing, invoicing, scheduling, and a CRM that fits perfectly with our goals for the contractor program.”
Supported by a culture of partnership and family, Deckorators has a growing roster of Certified Pros across the U.S. and Canada. The program features detailed training, workshops, lead generation, marketing collaboration, and Certified Pro Spotlights that live on the Deckorators website.
Deckorators Certified Pros can:
- Gain access to Deckorators’ product catalog and proven project management templates
- Increase sales with more professional proposals and faster response times
- Upsell additional products by providing customers with optional selections and upgrades
- Accurately price jobs and manage costs to enhance profit margins
- Deliver improved customer experiences through the use of a customer portal for communications, eSignatures, scheduling, online payments, and file and photo sharing
Deckorators Certified Pros receive a discount on their JobTread subscription[DG1] . For more information on the Deckorators Certified Pro contractor program, visit pro.deckorators.com and follow Deckorators on Pinterest, Facebook and Instagram. Contractors can sign up to become a Certified Pro at www.deckorators.com/certified.
Deckorators, the first name in decking, railing and accessories is a brand of UFP Retail Solutions, LLC, a UFP Industries company. Deckorators originated the low-maintenance aluminum balusters category with the Classic Series and has since led the industry with many new and innovative decking and railing products. Its approach to developing exciting and distinctive products allows both DIYers and builders to bring the personal creativity of interior design to outdoor living.
To learn more about Deckorators decking and railing accessories, visit www.deckorators.com or call 800-556-8449.
Follow Deckorators on Instagram: @Deckorators
UFP INDUSTRIES, INC. (NASDAQ: UFPI)
UFP Industries, Inc., formerly Universal Forest Products, is a holding company whose operating subsidiaries – UFP Industrial, UFP Construction and UFP Retail Solutions – manufacture, distribute and sell a wide variety of wood- and alternative material-based building and industrial products worldwide. Founded in 1955, the company is headquartered in Grand Rapids, Mich., with affiliates throughout North America, Europe, Asia and Australia. For more about UFP Industries, go to www.ufpi.com.
ABOUT JOBTREAD SOFTWARE
JobTread provides end-to-end construction management software to help jobs based businesses more efficiently manage all of their processes, from pre-construction through to project completion. The platform offers a central location to manage jobs, teams, schedules, documents, photos, finances, customers, vendors, sub-contractors, and more all in one place. Its budget-first approach creates financial transparency at every stage of a project, mitigating risk and ensuring the project stays on time and on budget. Get organized, complete your projects on time, and increase your profits with JobTread.
To learn more about JobTread, visit www.JobTread.com or call 972-388-1001.
Bradford celebrates 40 years
Leland, NC. Bradford Products, a stainless steel pool and spa manufacturer, celebrates 40 years. A leader in the design and fabrication of luxury aquatic stainless steel products, Bradford specializes in the fabrication of stainless steel swimming pools, spas, water features and other custom vessels for both the residential and commercial markets. Their fully welded, world class vessels are featured in homes and commercial facilities across the U.S. and internationally. With over 170 employees and more than 200,000 sq ft of manufacturing space, Bradford has completed more than 10,000 installations worldwide.
Mike Brodeur, President of the company remembers “Bradford started out as an idea from my father, Dale Brodeur, Sr. In the late 70’s he visited a hotel in California that had a wine barrel hot tub and he loved it.” He went back home to Connecticut and attempted to purchase one, but there was nothing similar on the market, so he decided to build one himself. At the time, he owned a metal fabrication company. He sat down with an engineer and designed a stainless-steel tub that he then built in his backyard. “At the time my folks loved to entertain, and they often had many people at the house. Their friends all loved it and asked how they could get one.” Brodeur says. The idea he put into fruition quickly became a lightbulb moment. Dale Sr. made some spas for friends, and it started to gain momentum through word of mouth. “At that point my father knew he had a good idea and so he started Bradford Products.”
It has been 40 years since the first Bradford spa was built. Since then, the family-owned company has evolved into a major leader in the aquatics industry and are continuously adding to their expansive product line. Bradford’s fully welded, self-supported, prefabricated vessels are the ideal solution for rooftop or elevated aquatics. The leakproof nature of stainless steel combined with the impressive strength-to-weight ratio of Bradford’s vessels make them the safest choice for high-risk environments where pool failure would be detrimental.
Bradford has a major presence in the commercial aquatics industry with significant projects in Las Vegas, New York, Miami and abroad. Their exponential growth and success in the commercial aquatic industry has also been echoed in the residential market. The MPool, released in late 2021, is Bradford’s first fully welded stainless steel pool designed specifically for in-ground, residential use. Available in five lengths, and two edge styles, the pool features full-width entry stairs and a choice of a full-width sun shelf, bench seat or open end for the opposing side. The Bradford Signature Series Spa collection was also designed with residential clients in mind. Equipped to be installed in ground, partially recessed or on grade, the spas provide flexibility for homeowners to incorporate it into their unique landscape.
Bradford’s presence in the industry is constantly expanding, with new projects around the world and new products launching in various sectors. Their two fabrication facilities total over 200,000sqft in Wilmington, NC and neighboring Leland, NC. They have the capacity to prefabricate multiple, large-scale projects while their highly mobile workforce is simultaneously able to complete onsite installations across the United States and abroad.
About Bradford Since 1982, Bradford has been the leader in the design and fabrication of luxury aquatic stainless steel products. Specializing in swimming pools, spas, water features and other custom vessels for both the residential and commercial markets. From concept to creation, Bradford’s highly skilled work force has designed and completed projects on a global scale. The fully welded world class vessels are featured in homes and commercial facilities across the U.S. and internationally. With decades of experience in conceptual design, engineering, manufacturing, and installation, Bradford Is at the forefront of innovation in the field of stainless-steel aquatic design.
Let’s Pool Together & Save Our Water Team Up To Promote Water Conservation
Sacramento – Let’s Pool Together, an initiative from the California Pool and Spa Association (CPSA) and the Pool and Hot Tub Alliance (PHTA), and Save Our Water, a statewide water conservation campaign created by the California Department of Water Resources (DWR), have partnered to promote water smart tips for California pool and spa owners.
“Many people don’t realize that pools and hot tubs use less water than lawns in the warm months,” said Sabeena Hickman, president and CEO of PHTA. “A few simple, practical changes help pool and hot tub owners save water while continuing to enjoy their backyard retreats.”
January, February and March 2022 marked the driest first three months of the year on record in California. With much of the state dealing with severe drought conditions – and circumstances looking grim as we enter our hot, dry season – now is the time to make active changes to save water, starting in our homes and yards.
Let’s Pool Together and Save Our Water are encouraging California pool and hot tub owners to make simple water-saving changes amidst the severe drought. Let’s Pool Together has also created a series of informative PSAs to help spread the word on these simple tips:
- Cover up. A properly maintained hot tub or pool cover is the most effective means of reducing evaporative water loss.
- Maintain your pool and pool filtration systems. Use an automatic pool cleaner to maintain pool water. Proper maintenance of pool water reduces the frequency of backwashing. Replace your aging sand or DE filtering system with a cartridge filter that does not require backwashing and saves water. Correct any leaks or service problems as they occur.
- If it’s clean, don’t drain. Drain hot tubs and pools only when you have a water quality problem. Water only needs to be changed in a spa 2-3 times a year if you maintain your hot tub properly and it incorporates new water cleaning technology. Pools only need to be drained if repairs require it.
- Recycle & Re-use Water. Use captured rainwater to replace water lost to evaporation in spas and pools or to refill a hot tub. When you drain your hot tub, let it sit open for 48-72 hours with no new chemicals added, and then use the water on garden plants.
- Shut off waterfalls, fountains, and other water features to reduce water loss and evaporation.
“Save Our Water and Let’s Pool Together provide helpful resources to Californian pool and spa owners looking for tips to conserve water this summer,” said Ryan Bailey, Water Use Efficiency Branch Manager with the California Department of Water Resources. “For many Californians, most water waste happens in our yards, making it important that we take steps to conserve in our pools and hot tubs as well, like preventing evaporation, checking for leaks and preventing unnecessary water use and spillage.”
For more information on how Californians can take action today to save water, visit SaveOurWater.com.
About the Pool & Hot Tub Alliance
The Pool & Hot Tub Alliance (PHTA), a non-profit organization with nearly 3,500 members from around the world, was established in 1956 to support, promote, and protect the common interests of the $36.5B pool, hot tub and spa industry. PHTA provides education, advocacy, standards development, research, and market growth to increase our members’ professionalism, knowledge and profitability. Additionally, PHTA facilitates the expansion of swimming, water safety and related research and outreach activities aimed at introducing more people to swimming, making swimming environments safer and keeping pools open to serve communities. For more information, visit www.phta.org.
About the California Pool and Spa Association
The California Pool and Spa Association™ (CPSA) has been representing the pool and spa industry for over 40 years by advocating on behalf of their interests before the California Legislature and state and local regulatory agencies. CPSA works with all segments of the California pool and spa industry and partners with other associations to be the central source of information for the industry. CPSA also promotes the highest standards of professional conduct in pool construction, service, and repair and seeks to promote the products and services of its members. For more information, visit www.thecpsa.org.
About Save Our Water
Save Our Water is California’s statewide water conservation program. Started in 2009 by the California Department of Water Resources, Save Our Water’s goal is to make water conservation a daily habit among Californians. The program reaches millions of Californians each year through partnerships with local water agencies and other community-based organizations, social marketing efforts, paid and earned media and event sponsorships. Please visit SaveOurWater.com and follow @saveourwater on Twitter and @SaveOurWaterCA on Facebook.
View PoolCarePRO in Our Industry DirectorySponsored Advertisement
7 Elegant Modern Pool Designs
Why Good Contractors Cost More Than Their Competitors
Tesla Pool – Automaker Adds Swimming Pool To Charger Station
Best Automatic Pool Cleaners & Robotic Pool Cleaners
Deepest Pool In The World – Deep Dive Dubai
Best Above Ground Pool Pumps of 2022
Recent Pool News
- Tesla Pool – Automaker Adds Swimming Pool To Charger StationOne of the primary reasons consumers opt to purchase a […]
- Pool Repairs With a PurposeThere are plenty of pool companies in Las Vegas. In a […]
- Pool Rental App Swimply Is The New Side Hustle For HomeownersPool rental marketplace Swimply has created the […]
- Sinkhole in Swimming Pool Kills Man, Swallows GuestsA man was found dead after being swallowed by a […]
- Should You Let Your Dog In The Pool? Experts Say “No”People love their dogs and man’s best friend […]
- Las Vegas Sets Max Limit of 600 Sq. Feet on Residential PoolsThe pool industry has been fighting the good fight in […]
- Recession Could Mean Less Discretionary Dollars For Pool IndustryPool industry analysts are concerned that a recession […]
- Are You Liable If Someone Drowns In Your Pool?While never a pleasant scenario to imagine, if you own […]
- Chlorine Prices Continue To Go Up This SummerWith no relief in sight, chlorine prices continue to […]
- 3D Printed Pools Ready To Hit The MarketSan Juan Pools is ready to usher in the era of […]
Pool News3 weeks ago
Las Vegas Sets Max Limit of 600 Sq. Feet on Residential Pools
Pool News3 weeks ago
Sinkhole in Swimming Pool Kills Man, Swallows Guests
Pool News4 weeks ago
Recession Could Mean Less Discretionary Dollars For Pool Industry
Pool News1 week ago
Tesla Pool – Automaker Adds Swimming Pool To Charger Station
Pool News3 weeks ago
Should You Let Your Dog In The Pool? Experts Say “No”
Pool News3 weeks ago
Pool Rental App Swimply Is The New Side Hustle For Homeowners
Pool News4 weeks ago
Are You Liable If Someone Drowns In Your Pool?
Press Releases2 weeks ago
Deckorators® Invests in Contractor Program with JobTread Partnership