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Waterco Expands Water Treatment Product Portfolio With ESAM

Top-tier side channel blowers now available across Australia and New Zealand

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Waterco CCO, Jo Ainsworth and ESAM CEO, Greg Fox

Sydney, Australia, 1 November 2023 – Global water treatment and pool equipment manufacturer Waterco (ASX:WAT) continues to expand its premium water treatment product portfolio by partnering with ESAM, a world leader in the design and production of high-quality side channel blowers and industrial air compressors. This exciting partnership with ESAM, which involves distributing its top-tier side channel blowers, further enhances Waterco’s commitment to providing cutting-edge solutions to customers in the Australian and New Zealand markets.

“We are thrilled to partner with ESAM to offer their exceptional blowers to our customers,” says Waterco Limited CCO Jo Ainsworth. “ESAM’s commitment to quality aligns perfectly with Waterco’s mission to provide innovative and sustainable solutions to the water treatment industry. This partnership reinforces our dedication to meeting the evolving needs of our customers.”

ESAM’s Italian-made side channel blowers are known for their exceptional quality, reliability, and efficiency, making them the perfect addition to Waterco’s extensive portfolio of water treatment solutions. The distribution agreement signifies a significant milestone for both companies as they work together to meet the increasing demand for first-class blowers in the region.

Key benefits of this partnership include:

Enhanced product offerings: Waterco’s customers in Australia and New Zealand will now have access to ESAM’s advanced blower technology, renowned for its energy efficiency, low maintenance requirements, and long-lasting performance.

Unparalleled expertise: Waterco’s extensive industry expertise, coupled with ESAM’s decades of experience in blower manufacturing, ensures that customers will receive comprehensive support and guidance when selecting and using these products.

Sustainability focus: ESAM blowers align with Waterco’s sustainability initiatives by offering eco-friendly solutions that reduce energy consumption and environmental impact.

Reliable distribution network: Waterco’s established distribution network across Australia and New Zealand ensures efficient and timely delivery of ESAM blowers to customers in the region.

Exceptional customer service: Waterco’s commitment to customer satisfaction remains unwavering, with dedicated support teams ready to assist with inquiries, orders, and technical support.

The distribution agreement between Waterco and ESAM marks a significant step forward in delivering advanced water treatment solutions to the Australian and New Zealand markets. Customers can expect to benefit from the synergy of Waterco’s local presence and ESAM’s global expertise.

“ESAM is excited to collaborate with Waterco, a company with a stellar reputation in the industry,” says ESAM CEO Greg Fox. “Together, we will bring cutting-edge blower technology to Australia and New Zealand, empowering businesses and communities to achieve greater energy efficiency and environmental sustainability.”

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Alise Everton

Alise Everton has been working in the pool industry for the past decade and is an experienced press correspondent and contributor for numerous trade publications and web portals including PoolMagazine.com and PoolContractor.com among others. Contact her for guest posting opportunities, press releases, and pool equipment related news.

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Pool & Hot Tub Alliance Requests Reaffirmation of Water Conservation Efficiency Standard

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(Alexandria, VA.) – The Pool & Hot Tub Alliance (PHTA), the trade association representing the swimming pool, hot tub, and spa industry, is requesting reaffirmation of the ANSI/APSP/ICC-13 2017 American National Standard for Water Conservation Efficiency in Residential and Public Pools, Spas, Portable Spas, and Swim Spas.

As part of the American National Standards Institute (ANSI) consensus development process, PHTA is conducting a public review of the existing stand and inviting interested parties to submit comments for consideration.

Following review by PHTA technical committees, the 2017 standard has been recommended for reaffirmation while a parallel revision process is underway to evaluate and address emerging issues related to drought and water conservation practices.

In accordance with ANSI procedures, the current ANSI/APSP/ICC-13 2017 standard is available for a 45-day public review period, as announced in ANSI Standards Action. The deadline to submit comments is July 28, 2026.

The public review document and additional information are available on the PHTA-13 webpage at phta.org.

For more information, please visit phta.org, email [email protected], or call (703) 838-0083.

About the Pool & Hot Tub Alliance

The Pool & Hot Tub Alliance (PHTA), a non-profit organization with 4,000+ members from around the world, was established in 1956 to support, promote, and protect the common interests of the $62B pool, hot tub, and spa industry. PHTA provides education, advocacy, standards development, research, and market growth initiatives to increase our members’ professionalism, knowledge, and profitability. Additionally, PHTA promotes the use of pools by expanding swimming, water safety, and related research and outreach activities aimed at introducing more people to swimming, making swimming environments safer, and keeping pools open to serve communities. For more information, visit www.phta.org.

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Daldorado Appoints Commercial Aquatic Industry Veteran, Guy Ledwell, as Vice President of Business Development

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NAPLES, FL — Daldorado, a premier manufacturer of commercial aquatic products, announced the appointment of Guy Ledwell as the company’s new Vice President of Business Development. Ledwell brings over three decades of specialized commercial aquatic experience to the role. He will work closely with Daldorado’s leadership team, including Rob Lawson, to accelerate the company’s market presence and strategic growth initiatives.

Ledwell joins Daldorado following a distinguished 21-year career at Pool Corp, the industry’s largest commercial distributor. During his tenure, he held several pivotal leadership positions, including Commercial Specialist, Division Sales Manager, Senior Manager of the Commercial Group, and Senior Manager of Strategic Growth.

Throughout his career, Ledwell has established a proven track record of designing and delivering large-scale commercial aquatic projects. As an executive leader, he consistently drove high-impact fiscal results, leading teams that achieved robust year-over-year growth and annual sales increases exceeding $9 million. Notably, Ledwell also conceptualized and established the industry’s first nationwide, commercial-dedicated stocking network, a groundbreaking initiative that significantly improved product availability and customer support across the country.

“Guy’s extensive background and deep technical understanding of commercial aquatics make him a perfect fit for our vision,” said Rob Lawson. “His ability to build long-standing relationships with the industry’s leading designers and builders, combined with his energetic leadership style, will be invaluable as we continue to scale our operations and deliver world-class solutions.”

In addition to his sales and operational expertise, Ledwell is recognized for leveraging technology to optimize corporate performance. He has successfully developed and implemented proprietary systems that streamline complex processes, maximize efficiency, and support scalable institutional growth. His leadership philosophy emphasizes practical, data-supported solutions that empower teams and elevate customer outcomes.

Ledwell is widely respected by colleagues and industry partners as a steady, honest, and highly collaborative executive who tackles complex challenges directly to achieve measurable results.

About Daldorado

Daldorado is a leading innovator and manufacturer of high-quality commercial aquatic drainage systems and perimeter grating solutions. Committed to safety, durability, and superior engineering, Daldorado serves major commercial aquatic facilities, waterparks, and competitive swimming venues globally.

Media Contact:

Rob Lawson

Daldorado

[email protected]

888-509-8128

www.Daldorado.com

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Invis-A-Rope™ Gives Automatic Pool Covers Aesthetically Pleasing Look

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Invis-A-Rope_AutomaticPoolCovers-Inc

 Exclusive Invis-A-Rope™ from Automatic Pool Covers, Inc. is designed to blend seamlessly into the pool track for a nearly invisible finish that customers love. Its dark gray color is intentionally engineered to match the pool coping and be virtually invisible within the track, unlike more visible alternatives from other manufacturers.  As a key component of the THREE·SIXTY·FIVE™ automatic pool cover system, Invis-A-Rope™ enhances overall pool aesthetics while maintaining functionality, delivering a discreet design that remains virtually unseen by swimmers and end users.

Automatic Pool Covers Inc. 

www.automaticpoolcovers.com

(800) 878-5789 

About  Automatic Pool Covers, Inc. (APC)
Automatic Pool Covers, Inc. (APC) is a leading U.S. manufacturer of automatic pool cover systems for gunite, vinyl, fiberglass, existing pools, and spas. Headquartered in Westfield, Indiana, APC partners with pool professionals nationwide to deliver high-quality auto-covers designed for safety, durability, and ease of use.

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