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Greenstory Global Pool & Spa Filtration Announces The Launch Of Their Complete New Line of Clorox® Pool & Spa Filters

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GREENSTORY GLOBAL POOL & SPA FILTRATION ANNOUNCES THE LAUNCH OF THEIR COMPLETE NEW LINE OF CLOROX® POOL & SPA FILTERS

RENSSELAER, INDIANA (September 8, 2021) – GreenStory Global Pool & Spa Filtration has licensed the rights to use the Clorox Pool & Spa brand for its complete line of universal pool filters with groundbreaking technology not seen in the pool and spa industry before. The product line includes replacement filters in sizes that fit most national brands. GreenStory Global Pool & Spa will launch Clorox® Pool & Spa Filters in three levels of filtration – good, better, best – on November 1 for nationwide distribution.  

GreenStory Global’s flagship premium filter, Clorox Pool & Spa Platinum Filtration, is made from polypropylene melt blown, and captures particles down to 3-5 microns (traditional pool filtration removes particles down to 25 microns). As a result, it pulls significantly more suspended particles out of the water and leaves your pool looking sparkling clean. The Platinum Filter does not need to be washed like a traditional filter, resulting in reduced cleaning and pool maintenance time. These come in 53 sizes for inground pool filtration systems, as well as 5 commonly used sizes for above-ground pools.

The midlevel filter, Clorox Pool & Spa Gold Filtration, is similar to a traditional pleated pool filter, but with significantly more filtration media due to extra pleats and a unique spiral binder technology that increases stability and durability. As a result, the filter has even more dirt loading capacity. These come in 14 commonly used sizes for inground pool filtration systems.

Clorox Pool Spa Platinum Filter
Clorox Pool Spa Platinum Filter
Clorox Pool Spa Gold Filtration
Clorox Pool Spa Gold Filtration
Clorox Pool Spa Silver Filtration
Clorox Pool Spa Silver Filtration

The base filter, Clorox Pool & Spa Silver Filtration, is a direct replacement to your standard pool filter with the best possible materials for optimal pool filtration. These come in 34 commonly used sizes for inground pool filtration systems.

GreenStory Global Pool & Spa Filtration is a division of The GreenStory Group. The companies specialize in solutions that improve the environment and your life. For more information and to learn more about new pool filtration technology, visit www.greenstoryglobalpoolandspa.com.

About The Clorox Company

The Clorox Company (NYSE: CLX) is a leading multinational manufacturer and marketer of consumer and professional products with about 9,000 employees worldwide and fiscal year 2021 sales of $7.3 billion. Clorox markets some of the most trusted and recognized consumer brand names, including its namesake bleach and cleaning products; Pine-Sol® cleaners; Liquid-Plumr® clog removers; Poett® home care products; Fresh Step® cat litter; Glad® bags and wraps; Kingsford® grilling products; Hidden Valley® dressings and sauces; Brita® water-filtration products; Burt’s Bees® natural personal care products; and RenewLife®, Rainbow Light®, Natural Vitality CALM™, and NeoCell®vitamins, minerals and supplements. The company also markets industry-leading products and technologies for professional customers, including those sold under the CloroxPro™ and Clorox Healthcare® brand names. More than 80% of the company’s sales are generated from brands that hold the No. 1 or No. 2 market share positions in their categories.

Clorox is a signatory of the United Nations Global Compact and the Ellen MacArthur Foundation’s New Plastics Economy Global Commitment. The company has been broadly recognized for its corporate responsibility efforts, included on the Barron’s 2020 100 Most Sustainable Companies list, 2021 Bloomberg Gender-Equality Index, the Human Rights Campaign’s 2021 Corporate Equality Index and the 2021 Parity.org Best Places for Women to Advance list, among others. In support of its communities, The Clorox Company and its foundations contributed about $20 million in combined cash grants, product donations and cause marketing in fiscal year 2021. For more information, visit TheCloroxCompany.com and follow the company on Twitter at @CloroxCo.

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Marianne Trusty is a Press Correspondent for the pool & spa industry. A published author and social media influencer reaching over 20 million people around the world each day. Contact Marianne about publishing op-editorials, breaking pool news and press releases at [email protected].

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Press Releases

Structure Studios Launches Version 4 of Its Professional Pool and Landscape Design Software Suite

New 3D Engine, Path Tracing, and Over 1,000 New Assets Make Version 4 the Most Powerful Release in Structure Studios History

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Structure Studios Launches Version 4 of Its Professional Pool and Landscape Design Software Suite

HENDERSON, NV—April 7, 2026—Structure Studios is redefining the gold standard in pool and landscape design with the launch of Version 4. Today’s major update to Vip3D, Pool Studio, and VizTerra streamlines the workflow for thousands of professionals worldwide who rely on the suite to deliver more than two million projects every year.

Built on a redesigned 3D engine, the update introduces significant advancements in rendering quality, real-time performance, workflow efficiency, and the most comprehensive library expansion in company history. This update is designed to help pool and landscape professionals create photorealistic 3D designs faster and produce precise, accurate, construction-ready plans.

Version 4 redefines what’s possible in outdoor design by pairing high-end visualization with an intuitive workflow. The next-generation rendering engine introduces Path Tracing to simulate real-world lighting behavior with incredible accuracy. With options like DLSS and dynamic Global Illumination, designers can now leverage the key tools in Version 4 to achieve significantly improved performance without sacrificing visual quality, even when rendering complex scenes with realistic lighting, reflections, and indirect light.

CPO Class - Virtual Online Classes - Become a Certified Pool Operator

“Version 4 is the most significant leap forward we’ve taken,” said Noah Nehlich, Founder and President of Structure Studios. “We rebuilt our engine from the ground up to deliver dramatically better visuals and faster performance. Our goal wasn’t just to make the water look better; we wanted to make the entire design-to-build workflow feel completely seamless. Whether you’re a new designer, an experienced professional, or part of a high-volume design-build firm, Version 4 provides you with tools to achieve spectacular results straight out of the box and close more sales.”

Key Features in Version 4

• Path Tracing & Advanced Lighting: A redesigned rendering engine delivers beautiful, instant results with precise new controls for fine-tuning specific moods and artistic styles.
• DLSS & Global Illumination: Real-time performance is dramatically improved. Fully dynamic indirect lighting and reflections now simulate how light interacts between objects with greater accuracy than ever before.
• HDRI Skies: Designers can now create more realistic skies and lighting environments by selecting from the library of HDRI skies or importing their own custom options.
• 1,000+ New Library Assets: Version 4 adds 456 new plant and tree models, 148 new materials (including 65 brick options, 14 marble styles, and 30 stacked stone options), 165 new furniture pieces, and 380 additional library items, including a completely new Dynamic Door System and updated Dynamic Rockwork.
• Expanded GIS Data: Designers can now automatically generate parcel lines, setbacks, 3D structures, and property information directly within the workflow.
• Cross Sections & Scaled 3D Plan Views: New features allow designers to cut precise cross sections through any project and export full-color scaled 3D plan views, simplifying the path from concept to construction.
• Expanded Grid Size: The design grid now supports projects up to 2,550 ft x 2,550 ft, accommodating even the most ambitious commercial and residential projects.
• Default System: Designers can now save preferred settings, styles, fonts, and page templates as defaults, which can be applied automatically to every new project to streamline the design process.

Version 4 of Vip3D, Pool Studio, and VizTerra is available now.

Availability

Version 4 of Vip3D, Pool Studio, and VizTerra is available now. Current members can download the update immediately. New users can start a free 30-day trial or learn more about Structure Studios’ professional landscape and pool design software at structurestudios.com.

About Structure Studios

Structure Studios is the developer of Vip3D, Pool Studio, and VizTerra—the professional standard in 3D outdoor living and landscape design software. Used by pool builders, landscape designers, and outdoor living professionals worldwide, Structure Studios software helps designers create compelling 3D presentations that earn client trust and close more deals. Headquartered in Henderson, Nevada, Structure Studios has spent two decades building the tools that help designers do their best work. Learn more at structurestudios.com.

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CCEI Launches New 2026 Catalog

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CCEI 2026 Product Brochure

CCEI is pleased to announce it is offering a new, comprehensive, color catalog that showcases the wide range of products the company offers. From pH and ORP chemical controllers and pump room automation systems to pool and spa light transformers, this catalog provides complete details, installation instructions and illustrative photography.

Founded in 1973, CCEI is a manufacturer of automation and controller systems in the US as well as lighting systems in Canada, Mexico, Europe and Africa with its head office located in France. Known for its sophisticated and powerful equipment, the company’s sleek and attractive products are the choice products for pool professionals because of their ease of installation and ease-of-use. CCEI’s connected pool solutions, especially CCEI’s Vigipool automation and water treatment equipment, have made positioned the company as a leader in the swimming pool and spa industry.

“We designed this catalog with both the pool professional and the consumer in mind,” says Sébastian Chéreau, Head of CCEI’s Global Marketing. “We are proud to offer it as a tool for the industry.”

To receive a copy of the catalog, please fill out the form

More information about CCEI’s US operations can be found at:

www.ccei-pool.com/us/

424-800-2191

CCEI USA Inc.

808 Hindry Ave, Suite G

Inglewood, CA 90301

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New Poolsafe Removable Mesh Safety Fences available in 4 colors

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Poolsafe LLC, offers its new mesh, removable safety fencing with four color options. Built to provide an extra layer of protection around swimming pools, this fencing comes with patented heat-welded borders and poles in brown, beige, gray, and black colors to match the latest in backyard décor.

The fence’s patented ClearGuard™ Mesh comes in a black color offering superior visibility and a low-profile look that homeowners love. The Triton™ Gate is lockable and self-closing, with a curved top bar to deter climbing and a Tri-Pod Truss system that maintains alignment under heavy daily use — meaning fewer callbacks for your crew. Available in both 4ft and 5ft heights.

Four colors. Two heights. One reliable pool fence.

https://poolsafe.com/
(888) 489-2282

About Poolsafe, LLC
Poolsafe is a manufacturer of high-quality pool safety fences and a trusted provider of installation, replacement, and service for both fences and automatic pool covers throughout California. Poolsafe is committed to helping create safer backyard environments with durable, professionally installed safety solutions.

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