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Bradford celebrates 40 years

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Leland, NC. Bradford Products, a stainless steel pool and spa manufacturer, celebrates 40 years. A leader in the design and fabrication of luxury aquatic stainless steel products, Bradford specializes in the fabrication of stainless steel swimming pools, spas, water features and other custom vessels for both the residential and commercial markets. Their fully welded, world class vessels are featured in homes and commercial facilities across the U.S. and internationally. With over 170 employees and more than 200,000 sq ft of manufacturing space, Bradford has completed more than 10,000 installations worldwide.

Mike Brodeur, President of the company remembers “Bradford started out as an idea from my father, Dale Brodeur, Sr. In the late 70’s he visited a hotel in California that had a wine barrel hot tub and he loved it.” He went back home to Connecticut and attempted to purchase one, but there was nothing similar on the market, so he decided to build one himself. At the time, he owned a metal fabrication company. He sat down with an engineer and designed a stainless-steel tub that he then built in his backyard. “At the time my folks loved to entertain, and they often had many people at the house. Their friends all loved it and asked how they could get one.” Brodeur says. The idea he put into fruition quickly became a lightbulb moment. Dale Sr. made some spas for friends, and it started to gain momentum through word of mouth. “At that point my father knew he had a good idea and so he started Bradford Products.”

Bradford Now

It has been 40 years since the first Bradford spa was built. Since then, the family-owned company has evolved into a major leader in the aquatics industry and are continuously adding to their expansive product line. Bradford’s fully welded, self-supported, prefabricated vessels are the ideal solution for rooftop or elevated aquatics. The leakproof nature of stainless steel combined with the impressive strength-to-weight ratio of Bradford’s vessels make them the safest choice for high-risk environments where pool failure would be detrimental. 

Bradford has a major presence in the commercial aquatics industry with significant projects in Las Vegas, New York, Miami and abroad. Their exponential growth and success in the commercial aquatic industry has also been echoed in the residential market. The MPool, released in late 2021, is Bradford’s first fully welded stainless steel pool designed specifically for in-ground, residential use. Available in five lengths, and two edge styles, the pool features full-width entry stairs and a choice of a full-width sun shelf, bench seat or open end for the opposing side. The Bradford Signature Series Spa collection was also designed with residential clients in mind. Equipped to be installed in ground, partially recessed or on grade, the spas provide flexibility for homeowners to incorporate it into their unique landscape.

Bradford’s Future

Bradford’s presence in the industry is constantly expanding, with new projects around the world and new products launching in various sectors. Their two fabrication facilities total over 200,000sqft in Wilmington, NC and neighboring Leland, NC. They have the capacity to prefabricate multiple, large-scale projects while their highly mobile workforce is simultaneously able to complete onsite installations across the United States and abroad.

About Bradford Since 1982, Bradford has been the leader in the design and fabrication of luxury aquatic stainless steel products. Specializing in swimming pools, spas, water features and other custom vessels for both the residential and commercial markets. From concept to creation, Bradford’s highly skilled work force has designed and completed projects on a global scale. The fully welded world class vessels are featured in homes and commercial facilities across the U.S. and internationally. With decades of experience in conceptual design, engineering, manufacturing, and installation, Bradford Is at the forefront of innovation in the field of stainless-steel aquatic design.

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Alise Everton has been working in the pool industry for the past decade and is an experienced press correspondent and contributor for numerous trade publications and web portals including PoolMagazine.com and PoolContractor.com among others. Contact her for guest posting opportunities, press releases, and pool equipment related news.

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Sneak Peek of Educational Opportunities Released for Coverings 2023

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Dec. 1, 2022 – ARLINGTON, Va. – Coverings (coverings.com), the preeminent event for North America’s ceramic tile and natural stone industry, released today a sneak peek of featured education for Coverings 2023. A robust lineup of complimentary learning opportunities, including live demonstrations, curated show floor tours, interactive sessions, and partner education, will span all tile and stone industry segments.

Showgoers of Coverings 2023, taking place April 18-21, 2023, at the Orange County Convention Center in Orlando, Florida, can benefit from dozens of educational opportunities focusing on numerous trends and relevant topics. All learning opportunities will focus on Coverings’ core tenets, which include “Sustainability,” “Health & Wellness,” “Outdoor Spaces,” and “Timeless Luxury.”

Coverings 2023 education is being designed to provide attendees with the critical resources and know-how they need to keep current in today’s highly competitive tile and stone marketplace.

Three on-floor education stages for participants to experience the latest innovations in the tile and stone industry will be key features of Coverings 2023. These include the return of the Installation Innovation Stage and Trends & Solutions Stage, and a new 2023 addition of the Fabricator Stage.

Educational sessions will focus on the show’s three strategic learning tracks: “Installation & Fabrication,” “Materials & Trends” and “Workforce & Profits.”

The “Installation & Fabrication” track will help attendees brush up on industry best practices and cutting-edge techniques in the installation and fabrication of tile and stone. Those who attend the “Workforce & Profits” sessions will discover new and successful business practices and tactics to better grow and manage their workforces with practical labor solutions and takeaways for maximizing bottom-line profits. Attendees of the “Materials & Trends” sessions will be provided updates on the latest trends, design inspirations and techniques within the world of tile and stone.

A particularly invaluable session during Coverings 2023, which will be part of the “Sustainability” tenet, is Today’s Leading Sustainability Drivers and Their Impact on the Tile Industry.” Attendees will gain insight into today’s sustainability market and the current conversation around carbon emissions, detailing the need for furthering the demands of environmental transparency, standardized environmental performance and human health optimization pertinent to product ingredients. The session will address how green building products and projects are increasingly scrutinized for embodied carbon, and how companies are further striving toward “carbon neutral” and “net-zero” practices.

Teresa McGrath, chief research officer at Healthy Building Network, will lead “Luxury Vinyl Tile’s Carbon and Toxic Impacts,” one of the featured sessions within the Coverings 2023 “Health & Wellness” theme. McGrath will present the underreported environmental and human health impacts associated with Luxury Vinyl Tile (LVT). The session will include a review of LVT as a subject of concern among health experts and builders, in that, vinyl material introduces harmful toxins – such as volatile organic compounds (VOCs) – into living spaces and the earth over time.

A must-see Coverings 2023 “Outdoor Spaces” tenet session will include “Tile Installation Solutions and Systems for Exterior Projects.” Session attendees will join National Tile Contractor Association (NTCA) trainers and contractor members as they feature case studies on successful installations of porcelain and glass tile as well as natural stone in both outdoor residential and commercial projects. Product trends in varying formats, sizes and thicknesses will be discussed, and new technology and installation systems will be introduced at this informational learning opportunity.  

The “Timeless Luxury” insights during Coverings 2023 will include numerous engaging sessions, including “Understanding How to Market and Sell to Your Wealthiest Prospects.” This educational must-see will provide attendees with the keys to selling to the affluent and analyze the proven methodology of understanding their level of wealth. Showgoers will review the five levels of wealth and examine the behaviors, needs, wants, desires, and fears of each demographic.

The University of Ceramic Tile and Stone, a Coverings 2023 educational partner, will present “How to be a Professional Architectural Sales Rep to Develop ‘Bullet Proof’ Specifications and Get the Order, as a co-located learning opportunity, Monday, April 17, which is the day before the Coverings 2023 show floor opens. Thefocus of this four-hour live classroom training is to teach the fundamentals of being a professional and successful architectural sales representative. This course will explain and dissect the ingredients to developing a “Bulletproof Specification,” which are specifications resistant to value engineering and substitutes. A separate registration and fee are required for this opportunity through advanced reservations on the University of Ceramic Tile and Stone’s website.

Visit the Coverings website for further insight into the strategic learning tracks, key tenets and educational opportunities for Coverings 2023.

Gather more information and register for Coverings 2023 at no cost by visiting coverings.com.

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Coverings’ Social Media:

Facebook: facebook.com/CoveringsShow

Twitter: @Coverings, #Coverings2023

Instagram: instagram.com/CoveringsShow

Vimeo: Watch Coverings videos

LinkedIn: Coverings LinkedIn showcase page

Blog: coverings.com/blog

About Coverings: Coverings is the largest and preeminent ceramic tile and natural stone trade fair and exposition in the United States and North America. It features exhibitors from more than 30 countries and is the stage for introducing some of the most innovative tile and stone products in the world.

The exposition and conference, with more than 30 years of successful history, serve as a valuable and complimentary continuing education resource for all segments of the industry, with dozens of educational opportunities throughout the show. Coverings attracts thousands of distributors, retailers, fabricators, contractors, specifiers, architectural and design professionals, builders, real estate developers, as well as journalists, reporters and bloggers who cover the vital tile and stone industry.

Key sponsors of the show are Ceramics of Italy/Confindustria Ceramica, Ceramic Tile Manufacturers Association of Spain (ASCER)/Tile of Spain, Tile Council of North America (TCNA), National Tile Contractors Association (NTCA), and Ceramic Tile Distributors Association (CTDA).

The show is managed by Taffy Event Strategies, LLC.

For more information about attending, sponsoring or exhibiting at Coverings 2023, contact Taffy Event Strategies at 571-313-5801 or [email protected].

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Contractors and Builders

PHTA Debuts Pool Professionals Pipeline

Group plans to launch a robust jobseeker education program to fill pipeline with new talent.

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PHTA Debuts Pool Professionals Pipeline

(Alexandria, VA) – The Pool & Hot Tub Alliance (PHTA) today announced it is jumping into the waters of workforce development with its Pool Professionals Pipeline, a new program designed to help its members find workers, drive awareness amongst today’s jobseekers, and foster long-term career progression in the pool, hot tub, and aquatics industry.

“It’s no secret that many industries and businesses today are struggling to find and retain employees, and this is particularly true in trades such as ours,” says PHTA President and CEO Sabeena Hickman, CAE. “Our members are looking to PHTA to help fill that gap and we’re ready for the challenge. We are incredibly excited to share this new program with our membership and give them the tools they’ll need to compete in today’s labor market while working to attract a skilled, diversified, and thriving workforce.”

Underneath the PHTA’s Pool Professionals Pipeline workforce development umbrella is its external industry awareness campaign and jobseeker website, Work in Aquatics and workinaquatics.com, launching in 2023. Work in Aquatics will seek to advocate for trade professions by highlighting the numerous advantages, training and apprenticeship opportunities, job openings, and potential career progression tracks that are available working in the pool and hot tub industry. From construction labor to lifeguards, sales representatives, entrepreneurs, and even engineers and designers, there are many industry sectors and paths along the way that PHTA wants jobseekers to explore.

“This program is a game-changer for our industry as it works to drive qualified talent to our respective businesses and our industry as a whole,” says PHTA Chairman Charlie Claffey, owner of Claffey Pools. “To be successful, we’re going to need everyone on board as we work to put the industry on the radar of those searching for an alternative path to college; a rewarding career in a healthy lifestyle environment; the ability to work away from a desk; creative freedom through modern design; and lifesaving skills through swim instruction. The possibilities that exist in the aquatics industry are endless and once you begin in this line of work, you’ll never want to walk away. Let’s share that passion with the next generation of workers.”

A steering committee comprised of PHTA members, industry partners, and PHTA staff will serve in an advisory role to help guide programming, funding, and more:

  • Charlie Claffey, Claffey Pools
  • Joseph Laurino, Ph.D., Periodic Products, Inc.
  • Andrew Levinson, PoolCorp 
  • Elizabeth McMurray, Florida Swimming Pool Association 
  • Albert Miller, Hayward 
  • Dominick Mondi, Northeast Spa & Pool Association  
  • Kevin Post, Counsilman-Hunsaker  
  • Teri Wiltshire, Master Pools Guild  
  • Lisa Zarda, CAE, US Swim School Association 

Members, partners, and others interested in becoming involved in the PHTA Pool Professionals Pipeline can contact Seth Ewing, PHTA Senior Director of Member Programs & Services, at [email protected]  

Media Contact:
Amy Willer
Associate Director, Marketing and Communications
703-838-0083, ext. 121 | [email protected]

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Poolside by CGT offers new CARRERA MARBLE

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Poolside by CGT New 2023 Carrara Marble

Poolside by CGT is delighted to now offer its new Carrara Marble vinyl pool liner pattern for 2023.  The new pattern imitates the beautiful appearance of natural marble.  Printed on a white liner material and enhanced with the company’s exclusive aquafinish protective topcoat that provides superior chemical resistance and an industry leading UV protection. The simplicity and beauty of this natural stone marble, inspires calmness and relaxation and complements today’s popular deck and coping treatments.

In order to visualize how the new pattern will look in the pool, Poolside by CGT provides a comprehensive tool for visualizing pool liner patterns in a pool including the ability to simultaneously select various popular deck options to truly visualize the pool’s final look and feel.  The Poolside by CGT Visualizer makes the liner selection process fun and easy.  The program starts by allowing the user to select from either a freeform or rectangular pool shape, then simply choose a liner design from the Poolside by CGT liner collection and choose a surrounding deck surface.  The user can select from flagstone, paver, travertine, wood or concrete decking options, then explore their pool combination in five (5) different views of the pool including an aerial overhead view and both a day and night view of the pool with pool lighting.  This powerful tool is the perfect for pool builders to provide to their customers so the client can get creative and even download a PDF of their favorite design.  The Visualizer tool helps consumers to choose their pool liner pattern with confidence.  This online tool works great with a desktop, tablet and even a mobile device.  Go to www.visualizer.poolsidebycgt.com  to try it out! 

Or watch this promotional video:  https://www.youtube.com/watch?v=aE5V9wKqeSE

Pool Service Software

www.poolsidebycgt.com

https://www.facebook.com/poolsidebycgt

https://www.linkedin.com/showcase/poolside-by-cgt/

https://www.instagram.com/poolsidebycgt/

https://www.youtube.com/channel/UC9QlA6mPRlfucWoVjsrezbA

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