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Pool Supply Shortages Are Real

Ongoing shortages continue to beleaguer the pool construction and pool service industry

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Pool Supply Shortages continue to hurt the pool industry. Valves, pipe fittings, PVC pipe are in short supply these days.

Pool supply shortages continue to create real problems for the industry as we move further along into the 2021 pool season. One unexpected side effect to the Covid-19 pandemic last year was a renewed interest in swimming pools. For the first time ever, the pool industry has had less competition for discretionary dollars than any time in it’s history.

The Pool Industry Grew 24% in 2020

Pool & Hot Tub Alliance said the industry grew by 24% last year. That kind of growth however, has not come without some noticeable consequences that are beginning to affect the industry in a number of ways.

While popularity for swimming pools has dramatically increased, manufacturing and production has had trouble keeping up with demand. A widening gap between available labor to build swimming pools has created delays in production. The pool construction and pool service industries also continue to struggle with rising costs for essential materials such as PVC pipe, valves, tile, heaters, concrete, the list goes on and on.

Jandy Valves getting are to come by say contractors
Contractors say it’s become increasingly difficult to get essential components like valves after the Texas Freeze.

Every conceivable component or sector that is involved in the construction, manufacturing, or installation of inground pools has been impacted this year to some degree. Some companies are beginning to notice the impact faster than others. Already large volume builders have begun to find themselves in serious hot water as they seem to be directly effected the most by shortages in labor and materials.

Widening Gap in Labor Force & Manufacturing

The disparity in available bodies to build and service pools is creating a widening gap. The bubble only continues to grow as Americans still find themselves largely still under home quarantine. Despite assertions from the White House that we’d all be vaccinated by May 1st, a large portion of the country still remains unvaccinated. Travel has not yet begun to resume to it’s normal pace. Currently only 32.8% of the population is fully vaccinated. This certainly means that as we rapidly approach the height of the summer months that we can expect a repeat of 2020 in terms of demand.

Coping With Pool Shortages & Price Increases in 2021

How does this bode for pool companies who already have signed contracts with customers based on estimated prices and deadlines? Many builders and service companies we’ve spoken to stated the situation is creating increasing stress on customer relationships. They are concerned that ongoing delays and scarcity can lead to more and more angry customers.

Experts predict with the rising costs on materials and equipment, the average price of a swimming pool will continue to increase from last year. Pool service companies are also impacted. With the rising cost of chlorine tablets and other essential components, it’s becoming increasingly difficult to find able bodies to build and service pools.

A 50lb bucket of Chlorine Tablets now costs $40 more than it it did only 6 months ago.
A 50lb bucket of Chlorine Tablets now costs $40 more than it it did only 6 months ago.

The Perspective In The Trenches

We spoke with Stephen Little, CEO of Claro Pool in Palm Desert. Little runs a large pool service company which maintains and services roughly 10,000 pools a month. He is also a contractor on the front lines of the issue that has experienced shortages first-hand. From his viewpoint the delays in manufacturing are a large part of the problem. “Manufacturers have shut down due to shelter in place orders.” said Little “They aren’t producing, when they are producing, they’re short labor. With the shelter in place orders folks are required to stay at home.”

Little suggested that recent changes in legislature may also be contributing to the lack of available labor. “The last 12-15 months it’s become so tough to get the products we are accustomed to getting easily.” said Little. “I’m used to placing an order with distribution and getting it within 60 minutes. That is not the case anymore. We have to be much more strategic when we place an order.”

PVC Shortage Looms On The Horizon

Rising costs of PVC are also creating a serious problem. Last years Hurricane impacted production for Petrochemical plants in Texas and Louisiana. The ramifications of that shut down are coming to light this pool season. “PVC has been a problem.” said Little “We’ve seen price increases across the board in fittings, filters and pumps and anything made of PVC.”

Shock & Awe at Soaring Prices

“It has been shock and awe” continued Little “because we’ve had double and triple digit increases in the products and pieces we buy. From labor, to PVC, to dry chlorine products, to parts and equipment.”

Although prices are increasing, swimming pools still need to be properly maintained. Regardless of how chlorine prices may fluctuate this season, experts say – not adhering to proper maintenance guidelines can create a serious health hazard.

A 35lb bucket of tabs is going for $250 in New Jersey on Facebook Marketplace
A 35lb bucket of tabs is going for $250 in New Jersey on Facebook Marketplace

The reality is pool service companies are struggling to honor pricing commitments to customers with the increases they’ve seen from distributors. As costs for chemicals continue to rise, Little suggested that now is not the time for consumers to start being penny wise and dollar foolish when it comes to proper maintenance

“Think about the absolute catastrophe if people stop maintaining their pools” said Little “Let’s throw 8 or 10 million pools with algae into the mix and you will have a nuclear pandemic.”

Using Tried & True Alternative Products

Little who holds a masters degree in organic chemistry, says his company has not been impacted as hard by the recent chlorine tablet shortage as the rest of the country. He suggested that pool service companies begin switching to liquid chlorine.

Borates which decrease the amount of chlorine needed are also part of his regimen. “Hydrogen borate is part of our value proposition when servicing pools. It reduces chlorine demand,” said Little “when you buffer alkalinity and you keep the pH stable, we can keep healthier pools with less chlorine consumption.”

Labor Force Can Make More Staying Home

One of the major catalysts for rising prices has undeniably been a shortage of available skilled labor. The Covid-19 relief bill may have had one major unexpected side effect. Much of the skilled labor pool is still at home this pool season.

Little indicated that a large percentage of the workers that build, service and maintains pools would simply rather collect unemployment right now. “It is possible to protect your employees and your clients in the workplace.” said Little “When an employee can make $25 an hour to stay home in perpetuity or can go to work and make $20 bucks an hour, they won’t even come in for an application.

It it a hot button topic for many in the pool industry. Pool company owners say that while demand has skyrocketed, the available pool of skilled labor has not kept up. This disparity seems to have created the perfect conditions for rising prices and the shortages the pool industry is now facing.

Shortages Seem Real Enough To Those On The Front Lines

Steve Goodale, also known as Swimming Pool Steve, is one of the most popular bloggers in the pool industry. We asked him to weigh in on the issue when we contacted him Saturday afternoon about the shortages. “In my 30 years in the pool industry I have never seen the supply chain so dried up at this time of year. No pipe available, no valves, pumps and heaters in very short supply” Goodale continued “I definitely believe that chlorine is going to run short this year, along with a great many other things.”

PVC SHORTAGE: Experts say PVC Pipe is the next major shortage looming on the horizon for the pool industry.
Experts say PVC Pipe is the next major shortage looming on the horizon for the pool industry.

Goodale explained some of the issues he felt were the underlying precursor to the shortages. “There has been unprecedented activity and interest from home owners in their pools. Record numbers of pools being used, built, fixed… and the supply chains have all been hobbled by Covid for over a year now.”

Comparing This Year’s Shortages To Last Year’s Toilet Paper

Many in the industry have drawn an analogy between the announcements of this year’s shortages and last year’s toilet paper craze. Goodale replied “I definitely do not want to be an alarmist and cause a shortage where there is none, but in my experience this is going to be a very hard year for pool owners and pool industry workers alike.”

Walmart is flat out telling consumers there is a Chlorine shortage and is limiting the quantity that shoppers can purchase.
Walmart is flat out telling consumers there is a Chlorine shortage and is limiting the quantity that shoppers can purchase.

All over America, supplies are skyrocketing in cost and retailers are explaining it’s because of dwindling supplies, yet the industry itself is sending out mixed messages. Some manufacturers say that there is no shortage and some say there is. Stuck in the middle are consumers who don’t know what to make of the situation. All they know is a bucket of tabs costs substantially much more than it did last year and are in limited supply when they can find them. Most consumers aren’t even aware of the issues with PVC and other supplies yet because Chlorine shortages are currently monopolizing the media’s attention.

The industry can't seem to make up their mind if there is a Trichlor tab shortage or there isn't one.
The industry can’t seem to make up their mind if there is a Trichlor tab shortage or there isn’t one. Consumers are getting conflicting messages.
Hayward says there IS a Trichlor Shortage, Poolcorp says there isn't one.
People comparing the recent chlorine shortages to last year’s toilet paper craze are in for a rude awakening.

We reached out to pool companies on social media and asked what kind of shortages they are experiencing. They weren’t shy about sounding off:

One Reddit user ‘just_tryin_2_make_it‘ said “We have a shortage of pipe fittings down in Texas. People are hoarding and creating a shortage for profit due to the disaster and those in need are without.”

As the pool season progresses, one thing is certain – a lack of available manpower and supplies are real problems that pool service and pool construction firms alike both have to contend with this summer. Listen to our entire interview with Stephen Little, CEO of Claro Pool on the Pool Magazine podcast.

Featured Photo Credit: Alan Smith Pools

5/5 - (31 votes)

Editor in Chief of Pool Magazine - Joe Trusty is also CEO of PoolMarketing.com, the leading digital agency for the pool industry. An internet entrepreneur, software developer, author, and marketing professional with a long history in the pool industry. Joe oversees the writing and creative staff at Pool Magazine. To contact Joe Trusty email [email protected] or call (916) 467-9118 during normal business hours. For submissions, please send your message to [email protected]

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Texas Pool Freeze Risk Returns as Arctic Cold Puts Major Markets to the Test

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Texas Pool Freeze Risk Returns as Arctic Cold Puts Major Markets to the Test

A huge surge of Arctic weather is headed for Texas this week, renewing concerns of another Texas pool freeze as an extended stretch of unusually cold temperatures settles in toward the weekend.

While the cold will be felt statewide, forecasts now indicate that Houston and San Antonio are likely to narrowly avoid freezing temperatures — a fortunate break for two of Texas’ largest pool markets. That relief, however, does little to shrink the overall risk footprint for the pool industry.

By Sunday, freezing temperatures are expected across large portions of North and Central Texas, including Dallas, Fort Worth, and Austin. Those cities represent some of the most equipment-dense and service-heavy pool markets in the state, making this cold event especially consequential for pool professionals.

For the pool industry in Texas, this is more than just another cold snap. It’s almost becoming a familiar yearly stress test.

Why This Week’s Weather Matters to Texas Pool Owners

Pools don’t care about daytime highs. They care about overnight lows, how long temperatures stay below freezing, and whether water continues moving through exposed plumbing.

Texas pools are largely designed for heat, not cold. Above-ground plumbing, exposed equipment pads, and heavy reliance on automation and circulation leave many systems vulnerable when overnight temperatures dip below freezing for extended periods. Wind only increases the threat by stripping residual warmth from pipes, valves, and pump housings.

That concern becomes more pronounced as the coldest air is expected to arrive closer to Sunday. Homeowners often relax when early-week cold feels manageable, only to be caught off guard when temperatures drop lower and linger longer toward the weekend.

Texas Is One of the Largest Pool States in the Country

Texas consistently ranks among the largest states in the nation for residential swimming pools, both in total installations and per-capita ownership. Rapid suburban growth and a backyard-centric lifestyle have made pools a standard feature rather than a luxury in many communities.

Join United Aqua Group

That scale fuels a massive service and repair economy, but it also magnifies risk when freeze conditions impact multiple major metro areas at once. When markets like Dallas–Fort Worth and Austin experience freezing temperatures simultaneously, demand for technicians and replacement parts spikes almost immediately.

Even regions that avoid freezing temperatures can feel the ripple effects. Parts availability tightens, schedules fill, and lead times stretch as resources are redirected to the hardest-hit areas.

The 2021 Texas Pool Freeze Still Looms Large

Any Arctic cold event in Texas inevitably brings the industry back to February 2021, when a historic winter storm crippled infrastructure and devastated thousands of swimming pools statewide.

Sustained sub-freezing temperatures combined with widespread power outages caused pumps to crack, filters to split, heaters to fail, and plumbing to rupture — often overnight. Entire equipment pads were destroyed before homeowners even realized what had happened.

The aftermath lasted far longer than the storm itself. Pool companies faced months-long repair backlogs, severe parts shortages, and homeowners sidelined well into the following swim season. While this week’s cold is not expected to reach those historic extremes, the vulnerabilities exposed during that freeze still exist.

Pools Freezing Solid Is Not a Myth

Every winter, at least one viral video surfaces showing a Texas homeowner ice skating across the surface of their backyard swimming pool after it has frozen solid. It looks absurd until you realize the possibility becomes real once the power goes out and stays off for a day or two.

That kind of freezing doesn’t require weeks of Arctic conditions. It requires sustained overnight freezes combined with a loss of circulation, often caused by prolonged power outages. When water stops moving and temperatures stay low long enough, ice forms, expands, and locks in.

Once that happens, damage can be costly, extensive, and not immediately visible. Underground plumbing can crack, tile and plaster can fracture, and equipment components can fail internally long before leaks appear.

Power Is the Biggest Wild Card

Thankfully, these days most modern swimming pools are equipped with freeze protection, but it’s important to note that freeze protection systems only work if electricity stays on.

Automation, pumps, heaters, and sensors all depend on uninterrupted power. Even brief outages during the coldest overnight hours can allow water to sit motionless long enough to freeze inside exposed pipes and housings.

This is why grid reliability matters as much as temperature forecasts. A moderate freeze with power can be manageable. A moderate freeze without power can become destructive rather quickly.

Pool Companies Shift Into Freeze Mode

As forecasts begin to come into focus for the rest of the week, pool companies across North and Central Texas have already begun shifting priorities. Routine maintenance is giving way to preventive preparation, system checks, and homeowner outreach.

This often includes verifying automation settings, advising clients on pump run schedules, insulating exposed plumbing, and identifying older equipment that may be more susceptible to cold damage. Suppliers are already seeing increased demand for insulation materials and commonly replaced components.

The industry isn’t panicking, but it is definitely paying attention. Experience has taught pool professionals how quickly conditions can escalate once freeze warnings are issued.

What Pool Owners Should Be Thinking About Now

Homeowners in freeze-prone areas needn’t panic, but they do need to be proactive in their preparations.

Keeping water circulating during the coldest hours is the single most effective defense against freeze damage. Automation settings should be verified, not assumed. Exposed plumbing should be protected where possible, especially at the equipment pad.

Homeowners should also understand what happens to their pool if power goes out. Again, freeze protection does not function without electricity, and knowing when to call for help can limit damage if something goes wrong.

Preparation needs to happen before freezing temperatures arrive. Once ice forms, the window for prevention has already closed.

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How a 10% Credit Card Rate Cap Would Touch Every Corner of the Pool Industry

A proposed 10% credit card rate cap would tighten credit and touch virtually all levels of the swimming pool industry.

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How a 10% Credit-Card Rate Cap Could Touch Every Corner of the Pool Industry

When President Donald Trump proposed a credit card rate cap of 10 percent, the national debate quickly centered on consumers and Wall Street. Supporters argued it would ease the burden of sky-high APRs, while critics warned of unintended market consequences.

“Please be informed that we will no longer let the American Public be ‘ripped off’ by Credit Card Companies that are charging Interest Rates of 20 to 30%, and even more,” Trump posted on social media Friday. He later told reporters that companies that ignore the proposed cap would be considered to be breaking the law.

A 10% Credit Card Rate Cap: How It Could Impact the Pool Industry If Markets Begin Adapting

For the pool industry, the issue is less about politics and more about how changes to credit flow affect homeowners and contractors alike.

Pools live at the intersection of discretionary spending and credit availability. New builds rely on loans and home-equity products. Repairs, renovations, and service calls are often paid with credit cards. On the contractor side, business credit cards function as working capital. When the rules of consumer credit change, every part of the pool ecosystem feels it.

The Risk of a Credit Freeze - the biggest danger of a rate cap is not expensive money — it is disappearing money.

The Risk of a Credit Freeze

William Stern, Founder of Cardiff, believes the biggest danger of a rate cap is not expensive money — it is disappearing money.

“It’s basic economics: Price controls create shortages. If you cap credit card rates at 10%, banks aren’t going to just smile and take the hit. They’re going to stop issuing cards to anyone who looks even remotely risky. The intention might be to help the working class, but the reality is it’s going to cut off their access to credit entirely. We’re going to see a massive credit freeze where you’re trading ‘expensive’ money for no money.”

Credit cards are not just payment tools. They are the backbone of consumer credit scoring. Banks use revolving credit history to determine who qualifies for personal loans, HELOCs, and contractor-financing programs. When issuers tighten card approvals or cut limits, the ripple effect reaches far beyond the card itself.

For pool buyers, that shows up as:
• Fewer financing approvals
• Smaller loan amounts
• Larger required down payments
• More deals falling apart late in the sales process

To understand why a 10 percent cap would represent such a dramatic shift, it helps to look at how today’s credit-card market actually works. Current rates vary widely depending on risk, but across the board they are far higher than the level being proposed.

How a 10% Credit-Card Cap Compares to Today’s Market

Type of CreditTypical Interest RateWhat It Means
Average U.S. credit-card APR~23%Current market average, more than double the proposed 10% cap
Lower-credit-score borrowersUp to ~36%Risk-based pricing means higher-risk consumers pay far more
Store credit cardsOver 30%Retail cards often carry the highest APRs in the market
Federal credit unions (legal cap)18%Existing law already limits credit-union rates — but far above 10%

When you put those numbers side by side, it becomes clear just how radical a 10 percent cap would be. It is not a small adjustment — it would require lenders to slash rates by more than half for the average cardholder and by even more for anyone with less-than-perfect credit. That kind of compression doesn’t come without consequences. Instead of simply making credit cheaper, it changes who gets access to it at all — which is where the pool industry begins to feel the impact.

New Builds Feel It Through Financing

Most new pool projects are funded with home-equity loans, personal loans, or third-party financing — not credit cards. But those products rely on the same credit data that credit cards generate.

When revolving credit disappears or shrinks:
• Borrowers’ utilization spikes
• Credit scores drop
• Loan approvals become harder
• Risk pricing increases

That means fewer homeowners qualify for large projects, and those who do may qualify for less. A customer who could once finance a full backyard with a spa, automation, and water features might now only qualify for a basic pool — or nothing at all.

Credit Rate Cap - Pool Service, Repairs, and Renovations Take the First Hit

Pool Service, Repairs, and Renovations Take the First Hit

Where credit cards matter most in the pool industry is not construction — it is ownership.

Service contracts, emergency repairs, equipment replacements, automation upgrades, resurfacing jobs, and renovations are routinely paid with credit cards. When a pump dies or a heater fails, homeowners often rely on short-term credit to approve the work immediately.

If access to cards tightens or limits are reduced:
• Repairs get delayed
• Homeowners choose cheaper fixes
• Renovation projects shrink
• Preventive maintenance is postponed

That hits service companies, repair technicians, and remodelers long before it shows up in new-build statistics.

The Contractor Liquidity Problem

The other side of this story is what happens to pool businesses themselves.

“People forget that for Main Street, the business credit card is the working capital loan,” Stern says. “A plumber or a contractor lives on that float to buy materials. If this cap goes through, issuers are going to slash credit limits overnight to protect their downside. A business owner relying on a $20,000 limit might wake up to find it cut to $5,000. It’s going to pull the rug out from under millions of small businesses that rely on that liquidity to keep the doors open.”

Pool companies depend on credit cards to:
• Buy equipment and parts
• Pay subcontractors while waiting on draws
• Cover payroll
• Handle emergency jobs
• Manage seasonal cash-flow swings

When that float disappears, companies do not collapse overnight — they slow down. Fewer jobs run at once. Inventory gets tighter. Growth plans get shelved. That quiet contraction is how credit stress shows up in the trades.

Why Consumers Might Not Actually Save

Supporters of a credit card rate cap assume lower APRs equal cheaper credit. But Stern says that misunderstands how banks operate.

“You can’t legislate the price of risk. If the government caps the interest rate, the banks are just going to move the cost somewhere else. We’ll see the end of cash-back rewards, the end of airline points, and the return of massive annual fees. The consumer isn’t actually saving money; the bank is just changing how they bill for it. It’s a political shell game, not an economic solution.”

For pool customers, those hidden costs matter. Rewards programs, promo rates, and deferred-interest offers reduce the psychological barrier to approving a project. When those disappear, homeowners hesitate — even if the headline interest rate is lower.

Industry Insiders Say It Will Never Happen

Greg Powell, a longtime pool-industry lender and principal at Viking Capital (PoolLoan.net), reacted with incredulity to news of Trump’s 10% credit card rate cap, stating that it is fundamentally unworkable.

“My take is that there is a zero percent chance credit card rates get capped at all, let alone at 10%,” Powell says. “Every credit card issuer would stop extending credit, or 80% of the cards out there would be shut down. You can’t lend 10% money to 550-credit-score borrowers. They’d revoke every card that’s over 10%—which is the majority of them. It would shut down the entire economy. It’s just another distraction.”

Powell compares it to other headline-grabbing financial ideas that generate buzz but never make it through the realities of capital markets.

“It’s like the 50-year mortgage Trump floated a few months ago. Everybody speculates on it, but it’s obviously never happening.”

What Pool Pros Should Watch

Stern warns about what a cap would do. Powell says it won’t ever get that far. But both agree on one thing: the mere threat of price controls changes lender behavior. Whether or not a cap becomes law, builders and service companies should continue to monitor the following in the coming months:

• Financing approval rates
• Credit-limit reductions
• Changes in lender behavior
• Consumer hesitation on upgrades
• Cash-flow pressure inside their own businesses

The Bottom Line

A 10 percent credit card rate cap might sound like consumer relief, but it risks triggering tighter underwriting, shrinking credit access, and creating liquidity stress for small businesses.

For the pool industry — from weekly service routes to six-figure backyard builds — that matters. Credit is not just how people pay. It is how projects begin, how repairs get approved, and how contractors stay afloat.

That’s why this debate deserves close attention from everyone in the industry.

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Silver and Copper’s Surge May Soon Show Up In Pool Related Price Increases

Rising silver and copper prices are no longer background noise and are quietly reshaping costs across the pool industry

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Why Silver’s (an d Copper’s) Surge Is Showing Up In Pool Related Price Increases

If it feels like everyone is suddenly talking about silver, you’re not imagining it.

Silver has gone from a niche commodity many ignored to something that’s been dominating market headlines. Copper, meanwhile, has joined right in, breaking records of its own. Together, these two metals are rewriting price expectations across multiple industries—and the pool industry is no exception.

You don’t need to be immersed in the market for this story to matter. If you install, service, or sell pool equipment, silver and copper are already a big part of your world—embedded inside the circuit boards, control boards, motors, wiring, and internal electronics that make modern pool equipment function.

Precious & Industrial Metals

For years, silver and copper were present in nearly every piece of pool equipment, yet they were rarely part of the greater conversation. Their availability and cost were largely taken for granted, baked into products without much second thought.

Today, both metals have become variables instead of constants, and that shift is now working its way through pricing and the broader pool equipment supply chain.

Silver prices have climbed dramatically since 2020, breaking records most people thought were impossible just a few years ago. Copper has followed its own historic trajectory, driven by demand that mining supply simply hasn’t been able to keep up with. These aren’t speculative spikes built on hype alone. They’re rooted in structural changes to how the modern world consumes materials in 2026 and beyond.

Those shifts don’t just affect electric cars and solar farms — they flow downstream into the pumps, heaters, and smart controls pool pros install and service every day.

Why Silver and Copper Prices Exploded

There’s no single reason behind the surge. It’s a convergence of forces that all started accelerating around the same time.

First, industrial demand has surged. It’s become essential in electronics, solar panels, medical equipment, and data centers. Copper runs neck and neck—used in wiring, motors, transformers, control boards, and virtually every electrified system built today.

Second, supply has not kept pace with demand. New mines take years—sometimes decades—to permit and bring online. Environmental restrictions, geopolitical uncertainty, and aging infrastructure have all hindered production growth. That imbalance matters when demand keeps rising regardless of price.

Third, macroeconomic uncertainty has pushed investors back toward hard assets. Inflation concerns, geopolitical tensions, and shifting interest-rate expectations have all increased appetite for precious and industrial metals. When investment demand stacks on top of already-tight industrial demand, prices don’t move gently.

The result is what we’re seeing now: silver and copper trading in ranges that would have sounded absolutely absurd back in 2019.

The Pool Industry’s Exposure to Rising Prices

Many pool products are directly tied to silver and copper pricing, not indirectly, not theoretically—directly.

Silver plays a critical role inside the circuit boards and control electronics used throughout modern pool equipment. It’s commonly found in solder, high-performance electrical contacts, and relay surfaces where reliable conductivity and corrosion resistance matter most. As equipment becomes more automated and electronics-heavy, silver’s role inside pumps, heaters, automation panels, and smart controllers has quietly expanded alongside copper.

Copper is virtually everywhere inside pool equipment. Pump motors rely on copper windings. Automation systems use copper traces running throughout circuit boards and control boards. Heaters, power supplies, relays, transformers, and wiring harnesses all depend on copper for conductivity and heat management.

Metal2020 price2026 price today% increase
Silver$20.56 / oz$80.00 / oz+289%
Gold$1,895.10 / oz$4,477 / oz+136%
Copper$2.80 / lb$6 / lb+114%

Precious Metals Inside Electronics

Silver and copper aren’t the only metals quietly shaping costs. Gold plays a big role too, even if it’s measured in fractions of grams.

Gold is commonly used in electrical contacts and connectors because it resists corrosion and maintains reliable conductivity over time.

Ultimately, all of these precious metals are essential for reliability—especially in outdoor environments where moisture, heat, and chemicals are constant threats.

As equipment becomes smarter and more connected, the amount of electronics per product increases. That doesn’t mean prices rise dollar-for-dollar with metal markets, but it does mean manufacturers have less wiggle room to absorb volatility without adjusting pricing upward.

Which Pool Product Categories Are Likely To Be Most Impacted

Not all pool products are equally exposed to metal pricing. The biggest pressure shows up in a few key areas.

Mineral sanitizers and ionization systems feel the impact first, because silver and copper are both core consumable ingredients. Automation systems and control panels follow closely, driven by copper-heavy circuit boards, wiring, and connectors. Pumps and motors are heavily influenced by silver and copper pricing, particularly as energy-efficient designs require more refined materials. Heaters, sensors, and smart equipment combine electronics, wiring, and control components that all rely on these metals.

In many cases, metal prices aren’t the sole reason costs increase—but they’re a meaningful contributor layered on top of labor, logistics, and other material increases.

What Pool Pros Should Take Away From Booming Prices

For pool pros, right now it’s about understanding the forces at work so conversations with customers stay grounded in reality.

Pool manufacturers rarely publish line-item breakdowns explaining exactly why individual components cost more. But the connection is straightforward. Modern pool equipment relies heavily on circuit boards and electronic controls, and those boards are built using copper, silver, and other metals that have seen dramatic price increases since 2020. As electronics suppliers adjust pricing to reflect higher material costs, pool manufacturers absorb those increases upstream — and over time, they work their way into equipment pricing across the industry

When a homeowner asks why some components cost more than they did a few years ago, there’s a real answer to that question. When prices creep up on these products, there’s plenty of context behind it.

For builders and service companies, it also reinforces the importance of knowing which products are commodity-sensitive. Plenty of SKUs will remain relatively stable. Others will continue to track global metals markets more closely than most people realize.

The Net Net

To be clear, the surge in precious-metal prices is only part of the story. Freight, labor, energy, plastics, and other raw materials have all risen significantly since 2020, acting as force multipliers that are pushing prices higher across the board.

Silver, copper, and gold are global commodities. When their prices rise, any industry that relies on them eventually feels the impact. For the pool industry, what’s happening in metal markets is no longer abstract—it’s a real pricing pressure that will continue working its way through the supply chain in 2026.

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