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Transferring Pool Ownership after Construction



Transferring Pool Ownership after Construction

The period after construction of a pool and handing over to its owners is vital. To make the handoff a success, contractors have to plan it from the beginning. Brad Renken, CEO and owner of Hearthstone Luxury Pools + Outdoors in Roswell, Ga., states that when he first entered the pool industry business, he realized that the handoff process needed much consideration. In the past, the transition process was not a big deal. The contractors would give the owners the key and tell them, “Here is your project.” Currently, the situation is different. The clients expect a better way to have their long-awaited projects handed over to them. It is a big deal for them as it is a huge investment. Contractors are also improving on ways to transfer pool ownership to the clients.

Transferring Pool Ownership after Construction

Here are tips for a smooth transition process:

Advice on the prospects

Clients are usually well versed with information before they consider doing a project. It is normal that they do their research and have their expectations. They also have lots of questions, design ideas, and anxieties. Builders need to guide their clients and lay down expectations from the beginning. This is a step towards a successful project and the prevention of future problems. Nathan Caldwell, a construction superintendent, states that clients can try to inform you how to construct their pool at times. As a builder, it is okay to decline respectfully and guide the client depending on their budget. Educating the customer is part of the start-up process. The earlier, the better it will be, to help avoid conflict, and a smooth transition process. Handing the consumer’s pool instructions and the building schedule, makes them feel like they are a part of the pool ownership process, and can use these guides as future reference. The key lesson is the builder ought to be patient with the customer.

Withholding the final bill

The builder should leave the account open until the transition process is complete. This move can get the builders nervous, but it shows commitment to the consumer. The consumer can clear the bill after one month of service. This is an assurance to the consumer that the builder is still available for them. That is the time to help the client with their concerns before the project comes to an end. The client will then pay when satisfied and confident about the project. 

The Support Team

After construction, the construction company should provide the consumer with a service team for any help they may require for a minimum of one month. A company may choose to provide their service team or partner with another company to provide the services. It is challenging for a new owner to maneuver their way through the maintenance of the pool. Rowen says that he partnered with 2 companies to provide consumer service and even pays the first month. This makes the consumer happy and paints a good picture of the construction company.

Caldwell introduces the client to a service company and offers to pay for the first month. If the client is anxious or is experiencing trouble after, he can choose to extend the payment for 3-6 months. Most consumers opt to contact with service companies to save them the stress of handling their pools.

Pool school

Maintaining a pool is a hard task, especially for new owners. Confusion sets in with the mention of ‘water chemistry.’ This niche led to the start of pool schools. Contractors use this platform to educate consumers all about their pools. The first 2 weeks, it’s all about getting to understand the “water chemistry,” after which they come up with a schedule for the pool school, Caldwell says.

Rowen holds a similar view. He further adds that the school provides an opportunity for consumers to have their questions answered and guided on how to run an effective pool. Moreover, they provide emergency contacts in case of any problem. In school, they also tackle safety measures, especially for parent consumers with little ones. Video tutorials and brochures act as a bonus to help with the lectures.

The Independent Consumers 

They are also known as DIY consumers. These consumers prefer doing service for themselves. This does not mean business opportunities for builders will stop; it’s an opportunity for future retail store opportunities. Caldwell says he introduces his client to retail stores before handing over the project to them. The client will be comfortable enough to go to their store for water testing and chemicals. He still offers the one-month free service even to the DIY customers. This leaves them confident in measuring chlorine, PH, alkalinity, and cyanuric acid. He, however, advises that other elements to get tested in a water station.


After the completion of the project and pool ownership, it is good if the contractors reach out. This makes the client even happy for their concern and availability. It is a sign that they do matter, and you are thinking about them, as Caldwell said. You can let them know that you are still willing to offer the free pool school experience. It gives the client a comfortable space to even reach out for follow-ups. Such good skills will have the client refer you to others as the best construction company, helping you build your name.

4.3/5 - (31 votes)

Pool News coverage brought to you by Pool Magazine's own Marcus Packer. Marcus Packer is a 20 year pool industry veteran pool builder and pool service technician. In addition to being a swimming pool professional, Marcus has been a writer and long time contributor for Newsweek Magazine's home improvement section and more recently for Florida Travel + Life. Have a story idea or tip you'd like to share with Pool Magazine? Email [email protected] your story idea.

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Cleaning and Service Equipment and Supplies

BioLab Plant Reopening Will Impact Chlorine Prices for 2023



BioLab Plant in Westlake, LA - Reopening Will Impact Chlorine Prices for 2023

The news of BioLab’s plant burning to the ground during Hurricane Laura in 2020 had a ripple effect on chlorine prices that has lasted for the past two years. We first reported that BioLab was rebuilding the plant back in July of 2021. A recent announcement that construction is completed and in time for summer production has pool industry analysts optimistic. “We are delighted to reopen our BioLab facility in time to support the 2023 pool season,” said Michael Sload, CEO of KIK Consumer Products.

BioLab is the nation’s second-largest manufacturer of dry chlorine products. An announcement that the Westlake, Louisiana facility is fully operational means that one of the driving factors for the initial spike we saw on the price of chlorine has been removed. Prices for dry chlorine products soared in 2021 due to concerns about shortages and remained high through the summer of 2022.

Understanding The Correlation Between BioLab & Price Increases

The conditions for a sudden surge in the price for chlorine stemmed partly from the fact that BioLab was out of commission. The main factor that was driving prices to explode during the past two years was largely due to the pandemic in general.

A large percentage of the population was quarantined, which meant more people than ever before, were at home and using their swimming pool. This put a much higher glut on demand than anticipated. With the pandemic shutting many plants down, and logistical delays plaguing distributors throughout most of 2021, these conditions as well as rising inflation in 2022 kept prices high through the summer.

The reopening of the BioLab facility will certainly impact the supply chain in a positive way. “BioLab will be actively supplying the pool market for the 2023 season which should provide some relief,” said plant manager Donald Brunette.

BioLab ribbon cutting ceremony celebrating the reopening of the Westlake, LA facility.

Prices are predicted to begin dropping a bit in light of that fact but will certainly not sink lower than they were prior to the pandemic. As the population starts to adjust to a post-Covid world, the surge we saw for swimming pools has already begun to recalibrate to pre-pandemic levels. The only remaining catalyst for keeping chlorine prices from truly resetting back to 2020 is the cumulative rate of inflation is roughly 14.7% higher than in 2020.

While this should certainly factor into the equation, most experts agree that with this news, the chlorine shortage is finally over and a bucket of chlorine tablets should cost substantially less next summer than it has in previous years. This comes as welcome news for both consumers and pool professionals.

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Ultimate Water Taps Jeff Jones for Sales of Chlorine Genie



Jeff Jones

Ultimate Water, whose flagship product is the Chlorine Genie, is pleased to announce the addition of industry veteran Jeff Jones as the new Regional Sales Manager and Buying Group Liaison for the company’s residential and commercial divisions.  Based out of Texas, Jones has been in the swimming pool industry for over 40 years spanning a broad range of roles including the VP of Sales for DEL Ozone, National Sales Manager for Letro Products, as well as work in construction management and sales for Blue Haven and Riverbend Pools.  Most recently Jones managed buying group sales for Florida Water Products. 

“We are very pleased to have Jeff join our team,” says Thomas Vessiere, National Sales Director for Ultimate Water.  “Jeff brings deep experience, industry knowledge, and strong relationships that will be especially helpful as the demand for the Chlorine Genie grows exponentially in our industry.” 

Having sold and designed pool water sanitation systems for many years, Jones is very enthusiastic about being a part of the growing success of the Chlorine Genie.  “The design and functionality of the Chlorine Genie makes it an ideal product for our industry and is especially welcome right now as builders, retailers and service professionals grapple with the most efficient way to continuously produce chlorine safely, cost effectively and immediately for their customers,” explains Jones. 

Jones will be at the AQUALive Show booth # 416 and can be reached directly at [email protected] or by calling 214-415-2510.

More information about the Chlorine Genie can be found at:

San Diego, CA

(800) 970-7616

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Cleaning and Service Equipment and Supplies

A Borates Shortage is Looming on The Horizon



A Borates Shortage is Looming on The Horizon

One of the specialty chemicals being talked about a lot in light of the chlorine shortages and rising prices are borates. As strong proponents of borates, it troubles us to say that our go-to sanitzer supplement may soon be facing the same shortages and rising costs that we’ve been seeing on the trichlor side.

What The Boron Shortage Means For The Pool Industry

If you’re in the pool business you already know, borates are becoming increasingly difficult to find. What inventory is available is vastly more expensive than in previous years. We’re already knee-deep into the dog days of summer and prices for chlorine have skyrocketed well past analysts’ projections.

A lot of pool service professionals have been turning to borates as the savior during this time of inflation and rising prices. Many technicians already use borates as a buffer against upwards shifting pH. When your pH level rises above what is deemed “normal” (about 7.8), using borates achieves optimum results.

Pool service professionals have been turning to borates in a time of rising prices for sanitizers like trichlor.

Why Pool Professionals Are Turning To Borates

Bacteria can thrive in water with a high pH level. When this happens it makes chlorine less effective. Pool professionals use borates to alleviate the issue, because it works to keep pH from drifting upward. In addition, there are other positive aspects to using borates in your pool. For one, it keeps the pool clear of algae and calcium scaling. Pool equipment repair specialists will be the first ones to recommend borates. When it comes to maintaining ideal water chemistry for your pool equipment, borates does an amazing job.

For the past few years, the adoption of borates by pool pros has steadily increased season after season. The concern now is that we may have hit maximum capacity as demand has increased well beyond available inventory.

Dwindling Boron Supplies Driving Prices Higher

The global boron market shortage is driving prices higher this season. For those who’ve been thinking of switching to using borates, this definitely is something to consider. When it comes to getting trichlor at affordable rates, it already feels that pool pros are a lower priority as far as it goes to maintaining pricing structures. Now, it appears the same thing has begun happening with borates.

Although borates and boric acid are near synonymous with pools, the swimming pool industry itself is actually a lower priority in terms of its consumption of boron. The industrial glass industry is the largest consumer of boron, roughly 48%, followed by the ceramics industry (15%) and agricultural industry (15%); the cleaning industry of which the pool industry represents a fraction consumes roughly 2% of the world’s boron.

Boron is in high demand. There are a myriad of applications for it aside from pool cleaning.

You’ll find boron in everything from industrial fertilizers to high-end ceramics and solar panels. Boron also has medical applications which improve wound healing and boosts the body’s usage of estrogen, testosterone, and vitamin D. It improves magnesium absorption, reduces inflammation, increases antioxidants, and boosts brain electrical activity in both cognitive performance as well as short-term memory.

What is absolutely certain is that we (the pool industry) didn’t cause a borates shortage. Clearly, demand is higher in these other industries which are causing prices to surge. Right now the boron supply chain is very weak. Over 60% of the material comes from mines located in Turkey which is the top producer, followed by Russia, South America and the United States.

For the time being, production is gradually declining. As existing boron reserves deplete, we’re seeing demand far exceed supplies, resulting in higher prices such as $1,250 per ton, far exceeding analysts’ predictions for $739 per ton.

While the demand in the U.S. by pool professionals may be high, the top consumer of boron is China, followed by India and Japan. Boron is produced domestically only in the State of California and it appears very little of it is earmarked towards maintaining supply chains for borates.

Final Thoughts

The story isn’t all doom and gloom for pool professionals who want to switch to borates. Fortunately, folks like Natural Chemistry, Brenntag, and others are still intent on keeping inventory on the shelves so you should still be able to find their products through distribution. If they don’t have borates available, demand that they replenish their stock. This may be the only way to guarantee the pool industry remains a priority at all.

Listen to our entire discussion on the Talking Pools podcast.

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